Cristina Hernández

Art Director

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  • LocationLondon, United Kingdom

Projects

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Skills

 

  • Fashion
  • Advertising
  • Events
  • Film
  • Print Design
  • Art Direction
  • Brand Design
  • Design
  • Illustrator
  • Indesign
  • Photoshop
  • Powerpoint
  • Photo Shoot art Direction
  • UX UI Principles
  • Corporate Brand

Work history

Currently

Art Director

Made in London. Photo

May 2015
  • Art Direction for photo shoots and film

2015

Visual Designer & Art Director

Cristina Hernandez Design Ltd

Dec 2009 - Nov 2015
  • (I am currently working here) Digital Design, Art Direction, Photoshoots, UI & UX Design, Illustration, Corporate Identity & Brand Design

2014

Visual Designer ?digital Innovation & New Product Roadmap

Visa Europe

Mar 2014 - Dec 2014
  • My responsibilities include: • Collaborating with user experience designers (UX), web developers and copywriters to ensure designs are usable • Delivery of user-centerer designs and usability principles • Responsive web design (RWD) • Design a GUI pattern library for Visa Digital • Design across different devices and platforms; iOS & Android • Delivering detailed user-interface (UI) designs in all states and variations, including design innovations with Apple’s new TouchID interface and wearables • Visualise concepts to varying levels of fidelity. Create and manage design documentation and style guides • Checking effectiveness of web accessibility standards

2009

Senior Graphic Designer

Entreplanta Comunicación

Sep 2006 - Nov 2009
  • Services in communication, advertising, creation and management of brands, website design and event management. Projects I worked on: • LAN Airlines Europe (main project); art direction, digital design, editorial, exhibitions, event conept www.lan.com • Western Union; exhibition design and advertising www.westernunion.com • BBVA (Spanish Bank); digital design, editorial www.bbva.es • Higher Institute of Art (I|Art), brand identity, advertising, editorial, design communications www.iart.es • SCA LEGAL and Araoz & Rueda (Spanish business law); brand design, website and editorial www.sca-legal.com & www.araozyrueda.com • UDNE (Union of National Editing Distributors); logo design, advertising www.fande.es/udne.asp • SAPEC; brand identity, website design www.sapec.es

2006

Graphic Designer

Summa Brand Consultancy

Mar 2004 - Feb 2006
  • Integral projects of brand: Creation and management of brands, (brand architecture) and graphic development. Projects I worked on: Pharmaceutical group (Almirall Prodesfarma), Anida (BBVA group), The Barcelona Jazz Festival (The Project), El Port de Barcelona, CIDEM (Organismo del Departamento de Trabajo e Industria de la Generalitat de Catalunya), Oficina de Gestión Empresarial (OGE), Valanza (Grupo BBVA) and L’Auditori de Barcelona.

2003

Graphic Designer

Zink Comunicaci

Mar 2002 - Sep 2003
  • Editorial and corporate image design. Projects I worked on: Fundació Bosch i Gimpera (Barcelona Univerity), Catalunya television (TV3), Fundació la marató (TV3).

2002

Junior Graphic Designer

Netjuice Consulting

May 2001 - Feb 2002
  • Design and development of online promotions and photo retouching. Projects I worked on: Barcelona's Public Transport System (TMB), The Torres Winery (Bodegas Torres) and Vichy Catalán.

Education

2001

BA(Hons) Graphic Design

Massana/universitat Autònoma de Barcelona

Jan 1997 - May 2001
  • Graphic Design

1997

Design and Applied Arts

Escola D’art I Superior de Disseny PAU Gargallo de Badalona

Jan 1995 - Jun 1997