Daisy Bernard
Available

Daisy Bernard

Assistant EditorLondon, United Kingdom
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Bobby Palmer
Daisy Bernard
Available

Daisy Bernard

Assistant EditorLondon, United Kingdom
About me
Assistant Editor at The Tab, Staff Writer and Illustrator at babe. View my articles here: https://thetab.com/author/tabdaisybernard daisybernard.contently.com
Projects
  • How to wear underwear as outerwear: A shoot with Ann Summers
    How to wear underwear as outerwear: A shoot with Ann Summers
  • These illustrations show the conflicting expectations women face every day
    These illustrations show the conflicting expectations women face every dayAs a woman, it can be hard to know what advice to follow when all of it is so contradictory. Last week pictures of a woman publicly being forced to remove her burkini in Nice went viral. Women are being told to take off their burkinis and undress on the beach, but at the same time we should keep ourselves covered up, and shouldn’t show too much skin. Meanwhile, men are free to wear whatever they please on France’s beaches. But what to wear to the beach isn’t the only example of  the unreasonable advice women are forced to endure daily. We’re constantly set conflicting expectations on how to look (wear makeup but look natural) or how to behave at work (act like a lady, think like a boss) or in relationships (don’t be a slut but don’t be frigid). These ridiculous expectations are created usually by men, and in many cases by other women too. These illustrations show just how confusing it is to be a woman in 2016.
Work history
    Staff Writer and Illustrator
    London, United KingdomFull Time
    - Helped launch in May 2016, helped grow page to 805K FB likes. - Commissioned, edited and published stories from 100+ remote writers. - Co-ordinated regular 10K page view fashion shoots, partnered with brands such as ASOS, Ann Summers and Kappa. Directed shoots by organising photographers, models and negotiating venues. Shoots were shared on brands social media. - Participated and made engaging videos that reached over 600K views. - Launched and managed a 15.K following Instagram, contacted brands and influencers for giveaways and takeovers.
    Assistant Editor
    London, United KingdomFull Time
    - Managed, trained and mentored over 500 writers across 15 universities, used data on Google Analytics to set targets. - Launched and run The Tab’s fashion section by recruiting and managing 50+ writers, building relationships with brands like Depop, ASOS and PETA and co-ordinating fashion shoots. - Established guidelines on how to produce sharable fashion articles and co-ordinate high standard shoots. - Commissioned, published and distributed 200+ articles per month. - Grew teams from 70,000 monthly page views to 1000,000, developed guidelines and gave presentations on team management and how to break news stories. - Original news stories picked up by national papers regularly. - Media law trained. - Generated 259 stories, 1,155,331 page views and 471,661 FB shares on personal portfolio, including one that reached over one million page views.
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Skills
  • Content Writer
  • Fashion Illustration
  • Journalism
  • Fashion Journalism
  • Illustration
  • Art
  • Management
  • Styling
  • Coordinating Shoots
Education
    BA(Hons) History of Art
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    Art and Design Foundation Diploma
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