Dale Shaw

Freelance writer

Mid Level
United Kingdom
Locked Pro Plan feature


Projects credited in

About me

Dale Shaw is a television and radio writer, journalist, screenwriter, performer and musician. His first book, LETTERS OF NOT, was published by The Friday Project in 2014. His sketch show, What The Future was recently broadcast on BBC Radio 4. He has written for The Now Show, The News Quiz, Russell Howard’s Good News, The Impressions Show, That Mitchell and Webb Sound, One, School of Comedy, as well as for The Guardian, Index, Huffington Post, BBC Online, Washington City Paper and many more. His highly bitter take on the Inspiration Journal phenomena, F**K THIS JOURNAL, was published by Headline. His latest book LAST MINUTE ROOMS IN BETHLEHEM was recently published by Boxtree. In the commercial field, he's devised and written advertising scripts for brands such as Hellmann's, Muller Rice, Stella Artois, Topman, Sony, Fosters, Skittles for agencies that include Mother, VCCP and Mesh. He was editorial lead and Social Media Manager, providing award-winning copy and posts for experience portal Wish.co.uk. He was editorial social media lead for BBC Radio 3 and 4, writing and providing Tweets and Facebook posts as well as establishing their editorial tone, quizzes, video scripts and features. He was also Editorial Manager at BBC 2 and Virgin Television, defining their brand tone of voice and creating features and copy for their websites. He has also provided wide-ranging editorial support for Channel 4 and ITV.

Locked Pro Plan feature


  • Copywriting
  • Brand Storytelling
  • Sub-editing
  • Social Media Marketing
  • Writing
  • Brand Tone
  • Ad Copywriting

People I’ve worked with

Companies I’ve worked with

  • BBC


    • Television
  • Google


    • Technology
  • V


    • Stink Studios

      Stink Studios

      • Media Production

    Work history


    Freelance writer


    Jan 1990
    • United Kingdom
    • Freelance
    • Sketch and script writer for a number of shows and broadcasters including Channel 4, ITV Radio 4 and various BBC channels. Written for a number of established shows and performers including Russell Howard’s Good News, Mitchell and Webb, The Now Show, The News Quiz, The Impressions Show, School of Comedy, Tonightly, and more. Commissioned to write a script for BBC Radio 4. Researched and written a variety of reviews, interviews, articles and features for publications and websites. including The Guardian, Index, CMJ, Holy Moly, Washington City Paper, The Seattle Stranger, BBC Online and many more. Copywriter for a number of online commercial sites, including editorial lead on newly launched gift site providing tone, brand identity and all aspects of written web presence and social media. Produced SEO rich material for a variety of agencies, marketing groups and websites. Created a large number of SEO derived articles fir a number of websites and blogs. Engaged to improve and enhance the copy and marketing materials for a variety of websites. Written a number of film scripts, television pilots, short stories and novels. First book, Letters of Not, released by Friday Project/Harper Collins in October 2014. F**k This Journal published in 2015 by Headline. Last Minute Rooms in Bethlehem published 2017 by Boxtree. BBC Radio 4 comedy series What The Future aired in November 2014


    Social Media Producer


    May 2016 - Sep 2018
    • London, United Kingdom
    • Full Time
    • Produced distinctive content on a variety of social media platforms for BBC Radio 4, BBC Radio 3, BBC Radio 2 and BBC Proms. Used a wide variety of CMS and software systems including photographic, video and audio editing tools to create engaging content and schedule posts effectively. Worked with other departments, suppliers and partners (internal and external) ensuring the BBC maintained excellent relationships throughout. Maintained an editorial standard and composed an appropriate tone of voice for a variety of accounts. Created and scheduled eye-catching, knowledgable, attractive social media posts on Facebook and Twitter and interacted with the social media audience. Spearheaded a number of social media marketing initiatives reflecting particular BBC seasons and events. Dealt with the rights and compliance teams to ensure all posts were legally correct. Managed freelancers and handled workloads and work schedules for staff. Collected and compiled stats and data to gauge the success and impact of various social media initiatives. Attended BBC events to provide social media coverage. Providing emergency cover and reacting to any high profile news events or emergencies to ensure BBC brands responded appropriately. 


    Web producer


    May 2003 - Apr 2016
    • London, United Kingdom
    • Freelance
    • Produced and created web content for BBC, Red Bee Media, ITV, Virgin Media, BBC, Channel 4, E4 and many others. Used a wide variety of CMS and software systems including photographic, video and audio editing tools. Created editorial material for a variety of television, arts and lifestyle sites, including the creation and uploading of images, copy, video, competitions, games and audio. Overseen the online presence of high profile TV shows such as Glee, The Inbetweeners and Friends. Conducted interviews with TV talent for the site and created bespoke entertainment content and news stories with a focus on SEO. Maintained blogs and various other social media components for the sites including Facebook and Twitter. Liaised with production companies and other departments within the business to obtain assets and to create advertising and sponsorship opportunities. Researched and written content on a variety of differing subject areas, often in high-pressure, deadline orientated environments. Edited and subbed the work of others. Worked with advertising agencies including Mother, Mesh, VCCP, Sabotage Agency to create television scripts, web content and social media content.