Projects
- Today at Apple - Creative StudiosCreating the writing system for Today at Apple - Creative Studios, an initiative bringing one-of-a-kind mentorship programmes to underrepresented communities across the globe. I developed the TOV and naming architecture, working across programmes in EMEIA, APAC, and AMR, honed and instilled a writing identity and template system to facilitate expansion worldwide, and trained and supported writing teams in each region during rollout. You can learn more about the programme here > https://www.app
Skills
- Writing
- Photography
- Design
- Copywriting
- Art Writing
- Team Leadership
- Concept Creation
- Editing
- Creative Cloud
- Creative Advertising