I'm the strategy director of Impero, the agency that returns tired brands to fame and glory. We take tired consumer brands and make them famous again. We do it because we loath the status quo and love to pick a fight. We put the consumer first, disrupt category conventions and compel new audiences to love you - by whatever means necessaryLocked Pro Plan feature
Impero is a a creative agency with a single mission – to return tired brands to fame and glory. I run the London strategy team, and lead integrated strategy (brand, digital, and social communications) across our diverse client base, as well as guide the overall strategic direction of the agency. We deliver ... Disruptive brand strategies Consumer centric campaigns Crafted digital experiences Cut through content Engaged communities Brand new brand identities and fame and glory for tired brands
I was the senior strategist leading social and digital projects for Lindt, Beefeater, and Campo Viejo.
Exposure is an independent communications agency that has been helping brands identify and exploit their place in culture since 1993. I brought my experience in editorial, communications, and social media together working as an insights-driven strategist working across the Exposure business. At Exposure, I worked to build meaningful brand and communications strategies for clients such as Coca-Cola, Merlin Entertainment, Virgin Games, Uniqlo, Cutler and Gross, and the Original Muck Boot Company.
Before there was DF LDN, there was Jam, the UK's most exciting digital creative agency and member of the Engine Group. I introduced Jam to the world. I strategically managed Jam's agency-brand marketing, PR and thought leadership through two years of intense growth. Today Jam has a sterling reputation for excellence in digital communications, and is one of the most-awarded digital agencies in the UK. Awards won: Finalist at New York Festivals Shortlisted for Campaign and Marketing's Digital Agency of the Year list, 2012. Webby Official Honouree A feature in the Creative Review Annual Multiple LOVIE Awards and a People's LOVIE Award A Campaign BIG Award An Adweek Media Award Internationalist Media Plan of the Year A DADI Award An OMMA Award A Digital Media Award (DMA) A Prima High Street Fashion Award An Field Marketing & Brand Experience Award (FMBX) Award A Facebook Studio Award Multiple IAB Creative Showcase Awards A Mashable Open Web Award
I was a strategically lead social media editor for Grey London. In addition to working across a number of clients and the agency brand, I acted as an internal champion for social media integration and knowledge sharing with our sister agency, the Social Partners for Grey.