I am a project manager and creative designer with strong experience in
editorial area. I have several years’ experience at Globo Group and
Abril Group, the two major publishing groups in Latin America.
My key competence includes forecasting and analysis of micro and macro trends in art, photography, typography, color pallets, technology, fashion,
food and decor, as it is applied to visual communication with high focus on
consumer behavior. My involvement in a project is 100%,
from hands-on tasks to leadership activities.
I am extremely competent in the development of graphic projects
and image guides for lifestyle and fashion magazines for both printed
and digital media and have high expertise in the management of
multiple design and photography teams.
I consider myself a curious, passionate and dedicated professional.
Work history
E
E
Head OF DesignEditora Globo
São Paulo, BrazilFull Time
Main creative responsibilities: As Head of Design (Art Editor),
I´m responsible for the way the magazine looks,
for to put words and images in a easy way for
the readers to digest, with high visual impact.
Also to brief photographers and the team of
designers,controlling the art budget. I daily discuss
design and layout ideas with the text editors and
the Creative Director, anticipating trends and
setting the magazine’s overall visual style.
Achievements: Editorial project with focus
mobile first and rebranding for Quem Acontece,
Globo/Condé Nast’s celebrity brand
Administration: managing the flow of editing
for printed and digital magazines, approving
image editing, overseeing and managing
photographic shoots, and approving looks
and scenography.
I
I
Professor of Trend´s LabIstituto Europeo di Design
- São Paulo, BrazilFreelance
Main responsibilities: Faculty member, teaching
design courses, including: graphic, digital,
industrial and interior design. Substitute professor
in the fashion and jewellery design courses.
Achievements: research on and presentation
on micro and macro trends, developing practical
activities to apply trends in specific areas within
each course. Pionner research in mobile content.
Developing, presenting and applying methods for
researching trends. Coordinating final papers doe
all said undergraduate courses. Holding lectures
for general public on Open Days.
+ Show more
Skills
- Logo Design
- Branding
- Photoshop
- Editorial Design
- Digital Design
- Typography
- Indesign
- Print Design
- Motion Design
- Adobe Muse