About me

Class of 89, and natural born writer. I’m the unusual mix between italian creativity and british organization. In life as in work I determine priorities and schedule everything to have the best results without any time-wasting. My artistic will is to bring back poetry and reflection in a time when it’s losing beauty, and my credo as a copywriter is that words have the power to clarify reality and to let us know ourselves and the world around us. Exploring the depth of things makes me a wiser, calmer and better man. Challenging myself and putting limits further make me a conqueror.

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Projects

• Portfolio WebCreativity needs space. This is mine. Works, words and thoughts of a writer's soul in a copywriter's mind.

Projects credited in

• 1

  Voice of TransA trans awareness campaign that uses the power of voice to make a difference.

Work history

CopywriterOgilvy
Jan 2013 - Dec 2014
Conception and production of campaigns, digital and integrated projects for Ferrero, Indesit, Hotpoint, Giochi Preziosi, SEA Milan Airports, Veet, Sicuritalia, Genertel, Generali, Nutella, Tic Tac, AirWick, Tempo, BPER. Website copywriting for Boscolo, Generali, Assistenza Casa and Carrefour. Social media Management for SEA Milan Airports, Veet and Genertel. Scriptwriting for SEA, Giochi Preziosi, Genertel and Veet.
Junior Copywriter
Jan 2012 - Dec 2012
Conception and production of print ads for REpower; content writing for Bonduelle; Creation of DM and DEM for Sky, and on and offline ads for Sky Channel AXN Sci-fi; conception and development of catalogues, DM and DEM for Nectar.

Skills

• Advertising
• Writing
• Copywriting
• Art
• Blogs
• Creative
• Social Media Marketing
• Web Content
• Word
• Photograpghy
• Content and Media Writing
• Copywriting

Education

Art Direction Copywriting
Jan 2011 - Dec 2011
Communication Science
Aug 2007 - Jun 2010