Danielle Beacher

Apprentice Sales Professional

West Malling, United Kingdom
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About me

I am just completing a 2 year sales apprenticeship with DFS, I have become a valued and respected member of the team in the Maidstone store and I have gained my sales qualifications as well as completing my Gold Duke of Edinburgh Award. I have learned a great deal about furniture, fabrics and interior design and also building a rapport/ relationships with customers. How to best understand their needs and deal with any objections as well as how to work as part of a team and really make a difference. Retail wasn’t my first choice of a career but I have in the two years in my apprenticeship built so much confidence as a person, I wholeheartedly brought myself to the retail sector and achieved to the best of my ability. I have always had my heart in fashion, I have tried something different however I feel I have built my people and communication skills and clarity to enable me to establish a good relationship with my customers and colleagues. I feel it’s my time to move on and follow my passion what I have always been interested in to gaining more experience, to bring on more challenges for me to succeed and to achieve more goals independently. In the last year I have been awarded apprentice of the month for the whole company in all but one month, my aim was to be recognised for my hard work for three months in a row so I smashed that target. Now my apprenticeship is almost completed I am looking to move into working on a career in fashion. I have a lot of energy and enthusiasm for fashion and I would love to use this in my future career. I have always had an interest in the way fashion allows you to express and be yourself, I enjoyed studying all forms of art in school and college and have made my own clothes at home In the past. I enjoy giving style advice to friends and family about clothing, accessories and home design. I like to keep up to date with fashion trends but also to look at the past fashion cycle and I am happy to create my own sense of style. Currently I am great fan of Michael Kors but I like to keep all options open and research fashion trends.


  • Customer Service
  • Art
  • Communication Skills
  • Teamworking
  • Organised
  • Time Management
  • Fashion Design
  • Self Starter
  • Client Relationships
  • Fashion Styling

Companies I’ve worked with

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    Work history


    Apprentice sales professional


    Oct 2016
    • London Rd, Maidstone ME16 0LP, UK
    • Full Time
    • Present, promote and sell products/services using solid arguments to existing and prospective customers. Establish, develop and maintain positive business and customer relationships Achieve agreed sales targets and outcomes to plan. Keeping up to date with promotional trends Continuously improve through feedback



    Intermediate level apprenticeship in sales & telesales

    Qube Learning

    Oct 2016
    • London Rd, Maidstone ME16 0LP, UK
    • Level 2 NVQ certificate in sales Level 2 Certificate in principle of sales


    Certificate in Art and Design

    North Kent College

    Sep 2015
    • Dartford, United Kingdom
    • One year qualification covering art, design and photography