I’ve always had a love of advertising; as soon as I went to art college I knew ‘this is what I want to do’ and today, I enjoy it even more. Why? Because technology has enabled us to connect brands and people like never before, to create ideas that truly engage across a variety of media and platforms, while bringing diverse talent together: creatives, designers, strategists, developers, producers, to name but a few. As a Creative Director, I get to build bespoke teams around me to solve business challenges through transformative ideas, from a simple social post to product innovations and brand experiences. It’s this collaboration and diverse thinking that continues to excite me, every single day.
Work history
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Creative DirectorIsobar
London, United KingdomFull Time
Responsible for multi-channel creative solutions and brand ownership for high profile agency clients. Managing and developing diverse talent within the agency and setting standards of creativity and craft. Collaborating with multi-disciplinary teams and departments within the network to deliver ‘best in class’ creative and media solutions. Building client relationships to enable creative excellence and identifying new business opportunities.
KEY PROJECTS
• Chambord, Hyundai, Burger King and Nestle pitch wins.
• Purina Gourmet digital transformation and European rebrand.
• Burger Queen Stunt, gaining a global reach across 40 publications earning £95k in advertising value for
Burger King, with only a £9K budget.
• Changing the perception of Auto Trader through a new brand positioning and product offering.
• Delivering the Peace One Game experiential for Burger King.
• Managing global sponsorship content for SONY One Stadium.
Skills
- Film
- Strategy
- Digital Advertising
- Social Advertising
- Art Directing
- Creative Direction
- Creative Pitches
- Integrated Campaign
- Account Leadership
Education
B
B
BA (hons)Buckinghamshire College Group
High Wycombe, United Kingdom
Design & Advertising