About me

Hey there, I'm a freelance senior copywriter helping businesses and agencies to cut through the noise with impactful ideas and effective storytelling. Over the last 20 years I’ve worked alongside great brands like NatWest, Shelter, Weetabix, Heineken, Argos and Co-op with both my B2C and B2B hats on. As part of a creative team I’ve delivered integrated campaigns from concept through to execution, winning pitches and picking up awards along the way. I’m equally at home on my own writing snappy headlines, long-form content and everything in between. If there's anything I can help you with, just shout.

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Work history

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Freelance senior copywriterVarious
Sep 2022Lisbon, PortugalFreelance
My clients include Mars Agency (Lego, Costa Coffee, Mars Wrigley & Petcare) Twelve (NatWest, Caravan Club, Co-op, Weetabix), Cracked (Starbucks, Compass Group, Nescafé) and Zurich Insurance.
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Interim copy leadShelter UK
Apr 2022 - Jul 2022London, United KingdomFreelance
Mentored creative teams and junior copywriter at the Inside Out Award's Best In-house Creative Agency 2022. Delivered Christmas retail campaign, Shelter lottery rebrand and Walk for Home fundraiser.

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Skills

• Copywriting

Education

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MastersUniversity of East Anglia
Aug 2001 - Aug 2022Norwich, United Kingdom
Creative writing prose fiction
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BALeeds University
Aug 1998 - May 2001Leeds, United Kingdom
English literature and language

Awards

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Best in-house creative agency, ShelterInside Out Awards
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Gold – Finance and Professional Services, Co-op InsuranceInstitute of Promotional Marketing