David van der Merwe
Available

David van der Merwe

Creative Business Strategist and EducatorNetherlands
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David van der Merwe
Available

David van der Merwe

Creative Business Strategist and EducatorNetherlands
About me
Teacher, thinker, strategist and creative anarchist. This product ships pre-loaded with a deep, abiding love for words, art, bagpipes and tattoos.
Work history
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    Senior Design ManagerBoogertman + Partners
    Pretoria, South AfricaFull Time
    Manager and mentor to a team of 2D designers and 3D visualisers. Introduced agile methodology to project management approaches where possible. Creative and art direction across internal and external communications. HR committee member delivering internal brand and company culture insight. Implemented and rolled out a complete brand refresh across five branches throughout Africa. Developed comprehensive brand identity manual and strategic overview built around human-centred design. Managed all brand and portfolio-related aspects of company marketing, including creative direction on collateral, industry expo presence and events. Revised entire social and web-based footprint and managed online presence. I redesigned the portfolio management system and the art direction behind the presentation thereof. Set up, staffed and trained an in-house video production facility which I now manage and produce content for. Revised creative direction for digital and printed communications collateral.
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    Head of Department: Graphic DesignIndependent Institute of Education
     - Johannesburg, South AfricaFull Time
    Took over administration of the Graphic design faculty of a tertiary design college on top of performing senior lecturer duties. Managed human resources, student liaison and curriculum development for the department. Also developed creative strategy and revised visuals accordingly for all marketing material based on new brand guidelines.
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Skills
  • Creative Direction
  • Brand Strategy
  • Brand Design
  • Marketing Design
  • Communications
  • Graphic Design
  • Copywriting
  • Digital Marketing
  • Narrative Design
  • Brand Identity
Education
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    T
    M.Tech Graphic DesignTshwane University of Technology
     - Pretoria, South Africa
    My master's dissertation on visual theming in cultural brand identity.
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    U
    BA(Hons) Visual CultureUniversity of Pretoria
     - Pretoria, South Africa
    A postgraduate investigation into digital culture and the portrayal of self in posthumanism
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Awards
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    G
    Academic HonoursGolden Key International Honour Society
    Member of the Golden Key International Honours Society