About me

An experienced social media, digital manager, and content producer. I have been working for a number of years in dynamic, high growth start ups & have founded my own company working with Olympians and professional athletes.

PostsProjectsExperienceTeam

Projects

• FlexologyFlexology, a premium fitness and wellness studio in Canary Wharf, tasked me with re-launching their social feeds, launching their influencer engagement & PR.
• Nutri-Genetix LaunchLaunching the worlds first genetically tailored nutrition shake across all social platforms. Educate, Inform, and Inspire.
• The Performance KitchenAn online platform where Olympians and professional athletes share their own recipes & training ideas.

Work history

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Freelance Social MediaMailOnline
Oct 2019London, United KingdomFreelance
Freelance work with the social media team at the MailOnline
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Head of MediaMuhdo Health Limited
Feb 2018London, United KingdomFull Time
Lead the concept, creation, and execution of online & offline content to set apart Muhdo within the industry - both B2C and B2B. Define and safeguard best practice content creation, management standards and processes, and provide guidance and capability building for digital and ecommerce teams. Manage all content production & social campaigns (including PPC & paid social). Proactive community management and engagement. Translate brand, commercial and communication objectives to specific content deliverables for consumer marketing and ecommerce platforms. Overseeing planning, optimisation, uploading, reporting and campaign management across all social media channels. Communicate the message and tone of Muhdo to external stakeholders; investors, PR firms, ambassadors internationally and the press. Build and Manage relationships with Olympic level athletes, macro and micro influencers, and key local and national journalists. Manage and grow the affiliate and referral partners. Carry out regular analysis of competitor’s social media and performance. Liaise with digital team & ecommerce to continuously identify improvements for content management processes & tools, and with CEO and CTO to drive SEO. Strong knowledge of Facebook Business Manager, Google Adwords and Analytics, Twitter Ads & Analytics, and CMS.

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Skills

• After Effects
• Social Media Advertising
• Influencer Management
• Communication
• Press
• Leadership
• Google Analytics
• Instagram Advertising
• Influencer Engagement
• Influencer Marketing

Education

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LawUniversity of Brighton
Aug 2011 - Jun 2012Brighton, United Kingdom
Media Studies BAUniversity of Portsmouth
Aug 2005 - Jun 2008Portsmouth, United Kingdom