Work history
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Marketing associateGo Impact
- Copenhagen, DenmarkInternship
I was responsible for the marketing strategy, with a heavy focus on digital marketing, I did a lot of content creation on all SoMe channels as well as their website, SEO, and worked out an e-mail list as well as created news letters. Furthermore I worked intensely with google analytics and helped find and contact new clients
Skills
- Content Creation
- Google Analytics
- SEO
- Marketing Strategy
- Growth Hacking
- Brand Marketing
- Consumer Behaviour
- Consumer Culture
- Consumer Engagement
- Consumer Activation
Education
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Master in Global Marketing and Consumer CulturesUniversity of Southern Denmark
- Odense, Denmark
The main focus has been on the marketing of products and services in various industries, (sub)cultures. In addition, there has been a focus on the formation of consumer communities and tribes. Subjects include: Marketing across Cultures, international Marketing Channels, consumption Studies, and research on Digital Communication and Networks
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Bachelor in Market and Management AnthropologyUniversity of Southern Denmark
- Odense, Denmark
Bachelor with general business subjects, however with an anthropological twist, i.e. people and cultures, especially different consumption subcultures, were at the center. Subjects include: comparative business environments, budget and management accounting, social anthropology and marketing and strategic communications