Dexter Biyela

Dexter Biyela

Co-Founder at Minimal - by Creative CartelSouth Africa
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Connections
Peter Onuba
Ching-Ju Chen
Mahrukh Hassan
Dexter Biyela

Dexter Biyela

Co-Founder at Minimal - by Creative CartelSouth Africa
About me
I'm on a mission to merge creativity and technology to create immersive digital experiences. With the aim of bridging the gap between aesthetics and functionality. Genuinely passionate about the intersection of design/art, technology, sports and strategy.
Projects
  • LUNATIK
    LUNATIKAt Creative Cartel we co-founded REHAB, therefore we are responsible for the collective's creative direction and management. We have mainly been working on the LUNATIK brand, with his transition from being a music producer, to stepping into his own as a performance artist. These set's of projects (artworks and pro-folio's) have been mainly centered around creating visuals that are on par with where LUNATIK is, in his career.
  • Belisa by Nashaira
    Belisa by NashairaBelisa is a young model and fashion designer we connected with via IG. The essence of her brand was to create an online platform that allows consumers to purchase lingerie and swimwear that has been designed in a couture inspired style. The website was meant to highlight the modern style of the brand and the flair she aimed to exude through her high quality garments. The site was not just meant to be about her products, but also touch on who she is. The brand is essentially an extension of her a
  • BARE
    BAREBARE is an athleisure brand that is poised to compete with the likes of Gymshark. We were tasked with developing a logo for them along with a few ideas of merch placements as well as a brand strategy. Not much has happened with this brand, since we created the deliverables, just thought I would add it in as they were a prior client of ours.
  • Kultcha AF App
    Kultcha AF AppThe brief was to design the UI for an entertainment streaming app, which would stream video content from artists. This content would be the likes of biopics, documentaries, reality tv shows, etc.
  • Vibe Experiential Agency
    Vibe Experiential AgencyThis creative agency from South Africa needed a website that's fun, vibey and excites their inner child. The platform needed to let people know who they are, along with their style and overall personality as an agency. The site was also meant to have engaging UI and UX, allowing someone to be immersed in how the information is given to them. Animating the site kept it modern and fun to journey through, we also made sure not to overkill the animations and interactions :)
  • Lekoko Consulting
    Lekoko ConsultingWe were tasked by Lekoko to develop a more modern website to accentuate their digital presence. The site was also meant to be a professional portfolio for them.
Work history
    M
    M
    Co-founderMinimal
    South AfricaFull Time
    C
    C
    FounderCreative Cartel
    South AfricaFull Time
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Skills
  • Digital Agency
  • Brand Strategy
  • Web Design
  • Web Development
  • Brand Creation
  • Digital Branding
  • Communication Strategy
  • New Technologies
  • Idea Generation
Education
    T
    T
    Bachelor of Arts (BA) The IIE's Vega School of Brand Leadership
    Durban, South Africa
    Bachelor of Arts in strategic brand communications. - Digital media studies - Critical thinking - Consumer behaviour - Strategic brand communications - Principles of Innovation
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    Diploma in Public RelationsVarsity College (IIE)
     - Johannesburg, South Africa