Projects credited in
- Benk&Bo 2021 Re-LaunchWe helped this Spitalfields based Norwegian workspace/cafe/creative hub with an exciting interior re-fresh as they re-opened in spring 2021. We curated a shoppable vintage furniture (Punch the Clock and Barker & Churcher) and contemporary art gallery (M.A.H Gallery), brought on a sustainable interior paint partner (Coat Paints), and a specialist branding agency (Soo Yeah Studio). We also designed a site specific rug that was created by rug maker/designer Loop Atelier.2
- Second Law Bespoke Lighting Installation for Kit and Ace, Redchurch StreetCanadian Technical Cashmere brand Kit and Ace commissioned us to design a light feature for their recently opened first European store in London's Redchurch Street. Second Law is a site specific lighting installation created for Kit and Ace to be installed above their Supper Club table - used to host events and a central feature across all their stores. With an aesthetic reminiscent of Newton's Cradle, this piece signifies the momentum and energy in which Kit and Ace are expanding internationally. The 'Second Law' Pendant combines both the energetic and luxurious aspects of Kit meets Ace. Crafted from delicate blown, sandblasted glass and brushed copper -akin to a fine piece of jewellery in its execution- the installation reflects the high quality of the soft, technical garments that surround it. Materials: Brushed copper, sandblasted glass Dimensions: W 645mm x D 1000mm x H 1250mm
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Work history
Brand & Marketing Specialist
I want to surround myself with creative people. Working closely with the International Market Director, Brand Coordinator and retail’s District Director gave me a deeper understanding of the collaboration between marketing and retail. I played a big part of organizing a pre branding pop-up space in Shoreditch, where we for 6 weeks arranged 43 events (supper clubs, speaker series, artists in residence, concert series etc.) Shortly after The Space, we opened three shops across London in 68 days. I was pre branding all these shops, researched for artists to collaborate with and planned, organized and executed branded events. Along with pre branding the new shops I was involved with monitoring guest lists, art production, cost tracking, brand representing and tracking return on investments. I love the stimulation after a well-executed event, KPI targets being secured or a shop opening – I always push myself to the limit, where I know I perform the best. The Market Director and I are doing the branding and marketing for London and northern Europe, with help from our global HQ in Vancouver. I am collecting all social media content from London and feeding that to Vancouver. I have led, organized and executed a global brand awareness initiative: A pop-up space in The Mondrian Hotel. Along with creating the UK brand calendar: planning the quarters, I have also organized events and launch party’s, managed our Market List with all our London connections and consistently made connections for the brand. I have made more than 200 organic connections in different industries. Mainly content creators, artists, photographers, chefs and people in PR and marketing.
Brand & Marketing SpecialistAllSaints
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Working as a manager for Allsaints in Shoredich, Jacks Place for almost two years taught me some of my best personal skills. Time management, organization skills and my eye for detail. Allsaints Jacks Place is the Brand Head Quarter. I met the CEO and Creative Director on a daily basis discussing turnover decisions and tracker, along with brand decisions. I got use to perform to KPI’s and deadlines in a high paced environments. I managed a team of 15-20 people a day and reported to my Store- and District Manager. I managed and increased sales for the Men’s department with 23% during my time there.
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Skills
- Fashion
- Advertising
- Events
- Marketing PR
- Branding
- Client Services
- Management
- Social Media Marketing
- Social
- Communications
- Creative Thinking
- Office
- Powerpoint
- Network Collaboration
- Network Branding
Education
Photoshop, Indesign
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Technology - Virtual Design
Awards
Yoga Teacher
Trained and licensed Yoga and BodyBalance teacher