About me
Creative Marketing Communications and Public Relations Consultant specialized in luxury, lifestyle, fashion, culture, hospitality and tourism, and the drinks industry.
Available for branding, marketing, and communication strategy consulting for companies and individuals.
For +12 years, I have been working within the Marketing Communications and Public Relations sector, defining and implementing offline and online strategies for brands such as Hermès, Sotheby´s, Miu Miu, Vila Joya, Barbour, dinh van, G-Star RAW, Sandeman, Mateus Rosé, Vila Joya Gourmet International Festival, LisbonWeek, among others.
Previously, I worked in London, as a creative, for several years, both on the client and agency side, with clients such as Christian Lacroix, Diesel, BBC, Tate Modern, Gianfranco Ferré, Sony Bravia, Fallon London, Swarovski, Leviev, among others.
I am fluent in Portuguese, English, and Spanish and have elementary-level French proficiency.
Would love to hear from you. Reach me at dinacereja@gmail.com
Work history
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Public Relations ManagerSogrape
- Porto, PortugalFull Time
Responsible for managing the external Communications and Public Relations agency team,
for the definition and management of the Strategic Communications and Public Relations plans
for over ten commercial brands (Mateus Rosé, Casa Ferreirinha, Sandeman, among others) and
their respective budgets as well as corporate, tourism, cultural and sustainability projects, for
managing special cultural projects, for managing events for specific internal and external audiences
(product launches, cultural events, trade shows, among others), for identifying opportunities to
enhance the company ́s reputation, for representing the company in institutional visits and events,
for managing partnerships and sponsorships, for building trusting stakeholder relationships (press, influencers, artists and producers, public figures, institutions, governamental organisations, among others), for promoting the company's assets and for reporting on performance, market trends and budgeting.
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TeacherRestart - Instrituto de Criatividade e Novas Tecnologias
- Lisbon, PortugalPart Time
Teacher at the course “Brand Storytelling” – module “Managing Media” at Restart – Institute of Creativity, Arts and New Technologies.
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Skills
- Strategy
- Media Relations
- Digital Marketing
- Communications
- Marketing
- Brand Management
- Public Relations
- Creative Consultancy
- Team Management
- Business Mentoring
Education
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MasterMalmö University
Sweden
Master in Communication for Development. Thesis to be concluded (expected 2023).
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CourseLondon College of Communication
- London, United Kingdom
Public Relations | Specialised Course
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