Hi, I’m Dinara, London-based graphic designer and art director. I specialise in branding and editorial design to push the boundaries of design to express unique ideas and emotions. With a keen eye for detail and innovative aesthetics, I thrive on crafting visually compelling and emotionally resonant experiences.
Projects
- Aroma WhispersAroma Whispers is a boutique flower shop branding project that embodies the essence of creating memorable and cherished moments. With its slogan “Crafting Cherished Moments,” the brand communicates the personal touch and care behind every bouquet. The design balances elegance with nature-inspired elements, offering a visual identity that reflects the beauty and emotions flowers bring to life’s special occasions. The project focuses on creating a strong connection between the product and the cust
Work history
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Graphic designerFutureBrand / UXUS
- Amsterdam, NetherlandsFreelance
UXUS is a global design consultancy that creates innovative brand experiences, retail environments, and hospitality spaces by blending strategic thinking with creative design.
• Delivered branding and digital design solutions for clients in F&B, ensuring cohesive brand activation across digital and print platforms.
• Worked closely with brand guidelines to ensure consistency across print and digital media.
• Produced high-quality brand-centric design materials within tight deadlines, showcasing an adaptable and detail-oriented approach to design, creating in-venue posters, flyers, and promotional materials for product launches.
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Mid-weight graphic designerjas agency
- Almaty, KazakhstanFull Time
An independent company focusing on Digital Marketing and Social Media Marketing of local Kazakh and internationally well-known brands, such as KFC, Beefeater and etc.
• Led the rebranding of Beefeater’s social media platform, and helped to secure a win to represent Beefeater, demonstrating my capability in handling branding projects.
• Created social media visuals and advertisements for clients including Beefeater, Costa and KFC, showcasing my ability to tell compelling stories through design using my strong layout and typographic skills.
• Developed social media visuals and advertisements for clients including KFC and Costa, resulting in a remarkable 74% increase in audience engagement.
• Managed multiple design projects, ensuring timely delivery and high-quality outputs while adapting to client feedback.
• Collaborated with various teams to ensure cohesive design outputs aligned with brand guidelines. Created presentation decks for client pitches, effectively communicating design ideas.
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Skills
- Graphic Design
- Communication Design
- Editorial Design
- Branding
- Photography
- Art Direction
- Layout Design
- Social Media Marketing
- Digital Marketing
- Digital Design
Education
Masters of ArtUniversity of The Arts London (UAL)
- London, United Kingdom
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Bachelor of Graphic DesignL'Institut Supérieur des Arts Appliqués
- Paris, France