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• Creatives Wanted - To judge the Campaign BIG Awards. I've been asked for any recommendations.

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Projects

• 15

  The Launch of the Athletic - The New Home of Football WritingThe Athletic brings together the best team of football writers in the world. No ads, or clickbait – just great stories on your club that you won’t find anywhere else. We launched this fantastic new publisher to the UK, using targeted and localised outdoor and radio.
• 1

  Karma Cola - The Good Drinks for Bad AdultsShoreditch targeted high impact OOH and audience interest-targeted social media campaign. Creative designed by Wonderhood Studios, and comms strategy and media by The Barber Shop & Evolve OOH.
• 1

  Suzuki Dancing on IceITV Partnership to Launch the Suzuki Swift, we put the cars on ice in the last ever series of Dancing on Ice with Torvill & Dean.
• 6

  Dropbox collaborates with Ctrl, Alt, DelDropbox Collaboration Specials Podcast with Ctrl, Alt, Del & Creative Superpowers
• Suzuki, Ant & DecLong term partnership with ITV's favourite talent Ant & Dec
• Gumtree furnishes Big BrotherIn our exclusive partnership with Big Brother, we furnished the house through items found on Gumtree, and then sold them after to adoring fans of the show.

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Projects credited in

• Cult WinesA few examples from our recent work with Cult Wines, a wine investment platform that wants to disrupt the world of investment and shine a light on the potential of investing in the good stuff.
• 1

  Karma Cola – Good drinks for bad adultsKarma Co. make some right tasty drinks which actually make the world a little better, but it’s hard to get people to listen to purpose. They needed something new for a big ol’ outdoor, social and press campaign for London summer ‘19. The drinks might be good, but we’re all a bit flawed so we landed on ‘Good Drinks for Bad Adults’. Our character Lesley, represents all the shortcomings of well-intentioned adults whose mind is put slightly at ease by a genuinely good drink. Shoutout to Aidan McC
• 4

  Kurupt FM X Top Gear
• Piano (Gumtree)We've produced the music for a charming spot for Gumtree that tells a story of a dad wondering what will happen if he buys a piano for his daughter - fame, fortune, or maybe even just decoration for the lounge. Our emotional soundtrack reflects the happy and more trying times in this heart-warming father-daughter relationship.
• 9

  Gumtree - Opportunity starts on GumtreeMark Twain famously said 'write what you know', and in the week of being briefed on Gumtree, my very own Dad uses the site to buy my little sister a piano - and hence, this ad was written.
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  SUZUKI IGNIS ADVENTUREA quick summary of our adventures in the new Suzuki Ignis

Work history

FounderThe Barber Shop
Apr 2019London, United KingdomFull Time
The Barber Shop is a Strategy-led Media, Creative & Tech company. We put creative strategic thinking at the heart of the process. We solve our clients’ biggest business problems through new models of creativity and collaboration and work with businesses that are driven by a purpose and strive to enrich culture via the pleasure that they bring.
M
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Managing DirectorMullenLowe Group
Jul 2017 - Mar 2019London, United KingdomFull Time
Grew a team that produced award-winning work for the likes of Eurosport & WU, helped to grow Primark across the world, created incredible creative collaborations for Dropbox and Art Fund, and produced media-driven content for Sony TV Networks and BBC Studios, content such as this: https://www.bbc.co.uk/iplayer/episode/p06tqf0d/people-just-do-nothing-vs-top-gear

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Skills

• Strategic Communications
• Strategic Planning
• Strategy Consulting
• Idea Generation
• Ideation
• Innovation
• Media Buying
• Media Partnerships
• Media Planning
• Creative Marketing