About me

I am currently pursuing a BA(Honours) Fashion Marketing degree, at LondonCollege of Fashion, which has developed me into a Market Researcher, Analyser and Avant-garde thinker. I have acquired good communication and managerial skills through marketing, e-commerce and retail experiences with excellent numerical, problem solving and digital proficiency.

QuestionsProjectsExperienceTeam

Work history

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Marketing & E-commerce AssistantHUDSON SHOES AGENCIES LIMITED
Jul 2017 - Jul 2018London, United KingdomFull Time
- Achieved a 128% return on investment on the Hudson London Christmas campaign within 3 weeks - Generated monthly revenue of £12,000 by designing newsletters using Ometria - Developed and implemented a new product launch (Hudson 365) that reached a target audience of 1,318,000 across 3 social media channels - Activated Instagram’s “Shoppable” feature that generated 20% higher leads and increased brand awareness - Increased brand visibility during an off season period by leading two photoshoots for social media content - Utilised Google Analytics to produce weekly reports on customer data to aid the Finance Director and Head of E-commerce in making key decisions
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Digital and Event Marketing AssistantCONDÉ NAST VOGUE INDIA PRIVATE LIMITED
Jun 2016 - Sep 2016Mumbai, IndiaInternship
- Established a social media presence through cross promotion analysis (achieved a 25% growth of Instagram followers) - Researched on methods to decrease Cost Per Acquisition (CPA) by monitoring the profitability across digital AD campaigns - Recommended a post-analysis PR strategy for the future Vogue Wedding Show event aiming to increase ROI by 20-25%

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Skills

• Commercial Analysis
• Time Management
• Research Insight
• Team Collaboration
• Customer Analysis
• Social Advertising
• Building Relationships
• Strategic Communications
• Strategic Marketing
• Multi-tasking

Education

BA (Hons) Fashion MarketingLondon College of Fashion, UAL
Sep 2015London, United Kingdom
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Higher Secondary Certificate (Grade 11 &12)H. R. College of Commerce and Economics
Jun 2012 - Aug 2012Mumbai, India

Awards

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Top 10 Finalist at the Chartered Institute of Marketing competition — The Pitch 2019Chartered Institute of Marketing
The project enabled me to apply my strategic marketing knowledge in real-time project, as a top 10 Finalist at The Chartered Institute of Marketing real-life marketing challenge— The Pitch, a nationwide competition, challenged me to develop a unique positioning and market penetration strategy for an Edgewell personal care product — Hawaiian Tropic.