Divya Dadlani
Available

Divya Dadlani

Marketing and e-commerce assistantLondon, United Kingdom
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Divya Dadlani
Available

Divya Dadlani

Marketing and e-commerce assistantLondon, United Kingdom
About me
I am currently pursuing a BA(Honours) Fashion Marketing degree, at LondonCollege of Fashion, which has developed me into a Market Researcher, Analyser and Avant-garde thinker. I have acquired good communication and managerial skills through marketing, e-commerce and retail experiences with excellent numerical, problem solving and digital proficiency.
Work history
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    Marketing & E-commerce AssistantHUDSON SHOES AGENCIES LIMITED
     - London, United KingdomFull Time
    - Achieved a 128% return on investment on the Hudson London Christmas campaign within 3 weeks - Generated monthly revenue of £12,000 by designing newsletters using Ometria - Developed and implemented a new product launch (Hudson 365) that reached a target audience of 1,318,000 across 3 social media channels - Activated Instagram’s “Shoppable” feature that generated 20% higher leads and increased brand awareness - Increased brand visibility during an off season period by leading two photoshoots for social media content - Utilised Google Analytics to produce weekly reports on customer data to aid the Finance Director and Head of E-commerce in making key decisions
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    Digital and Event Marketing AssistantCONDÉ NAST VOGUE INDIA PRIVATE LIMITED
     - Mumbai, IndiaInternship
    - Established a social media presence through cross promotion analysis (achieved a 25% growth of Instagram followers) - Researched on methods to decrease Cost Per Acquisition (CPA) by monitoring the profitability across digital AD campaigns - Recommended a post-analysis PR strategy for the future Vogue Wedding Show event aiming to increase ROI by 20-25%
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Skills
  • Commercial Analysis
  • Time Management
  • Research Insight
  • Team Collaboration
  • Customer Analysis
  • Social Advertising
  • Building Relationships
  • Strategic Communications
  • Strategic Marketing
  • Multi-tasking
Education
    London College of Fashion, UAL logo
    London College of Fashion, UAL logo
    BA (Hons) Fashion MarketingLondon College of Fashion, UAL
    London, United Kingdom
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    Higher Secondary Certificate (Grade 11 &12)H. R. College of Commerce and Economics
     - Mumbai, India
Awards
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    Top 10 Finalist at the Chartered Institute of Marketing competition — The Pitch 2019Chartered Institute of Marketing
    The project enabled me to apply my strategic marketing knowledge in real-time project, as a top 10 Finalist at The Chartered Institute of Marketing real-life marketing challenge— The Pitch, a nationwide competition, challenged me to develop a unique positioning and market penetration strategy for an Edgewell personal care product — Hawaiian Tropic.