About me
Ambitious girl from Sweden with an outgoing and positive personality. Hard-working and humble attitude towards everything I take on. Continuously curious to make the most out of every opportunity to learn something new, which has rendered me with multifaceted competences. Interests in fashion journalism, digital media and online retail.
Work history
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Commercial EditorLife of Svea
Stockholm, SwedenFull Time
Produce and distribute commercial content, affiliate and native articles, on several sites. Main focus is always on conversion; be it clicks, purchases, signups or downloads. Optimize site content and ads to increase click through rate and conversion rate on a daily basis. Work continously with SEO and A/B testing.
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Junior Communications ConsultantPatriksson Group
- Stockholm, SwedenFull Time
Creating visibility for the clients, providing them with insights and reporting on earned media coverage, consulting on activities and roll out, set KPIs and strategies.
Consultant: Cartier, Zound Industries, Ganni, Stand, Ralph Lauren, Calvin Klein, Granit, Arket and Tiger of Sweden
Assisting Consultant: Stockholm Fashion Week, Grammis, Louis Vuitton, Kicks, Victor Vaissier, Laundry Society, Totême and Polarn o Pyret
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Skills
- SEO Analysis
- SEO Content
- SEO Optimisation
- SEO Copywriting
- SEO Strategy
- SEO Campaigns
- Affiliate Advertising
- Affiliate Management
- Affiliate Marketing
- Content Creator
- Content Editing
- Content Analysis
- Content Design
- Feature Writer
- Fashion Copywriting
- Fashion Communication
- Fashion E-commerce
- Commercial Fashion
- Commercial Production
- Commercial Writing
- Commercial Strategy
- E-commerce
- Commercial
- Digital Content
- Digital Campaign
- Digital Design
- Online Journalism
- Conversion Optimisation
- Facebook ADS
- Facebook Advertising
Education
BA Fashion BusinessIstituto Marangoni London
- London, United Kingdom
Bachelor of Arts in Fashion Business, equivalent to a Bachelor’s in Economics and Marketing applied to the complex fashion industry. Examples of courses include Digital Media, Graphic Design and Fashion Marketing Strategies. Graduated with a First Class Honours degree from the London campus.