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Work history

Ecommerce Marketing ManagerClarks
Feb 2021London, United KingdomFull Time
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Brand Marketing ExecutiveThe Times and The Sunday Times
Dec 2017London, United KingdomFull Time
• To execute all brand campaigns, responsibilities include: o Coordinating media and press plans o Managing creative development process from briefing to delivery o Ensuring delivery is on time and on budget o Collaborating with and overseeing sign off from senior management, editorial and legal • Act as a brand guardian for The Times and The Sunday Times across UK, Scotland, Ireland and International offices ensuring all marketing is aligned and best practice is followed • Development and implementation of cross platform campaigns working closely with all areas of The Times marketing team (Engagement and Retention, Insight and Analytics, Ecommerce) • To research and present consistent regular campaign reporting and post-campaign reviews to inform and improve future activity (Google Analytics, Tableau) • Manage relationships with media and creative agencies, including key media partners • Leading our international video strategy in the US and Canada • Keep up to date with new platforms and marketing initiatives to become an industry expert and report back the business

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Skills

• Brand Activation
• Brand Building
• Brand Management
• Campaign
• Campaign Planning
• Digital Marketing
• Marketing
• Strategy
• Marketing Strategy
• Strategic Planning
• Ecommerce
• Ecommerce Marketing
• Ecommerce Development
• Ecommerce Copywriting
• Ecommerce Experience
• Ecommerce Design
• Ecommerce Content
• Ecommmerce