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I work in a fast-paced B2B agency environment to create, implement and manage a broad range of marketing and communications campaigns. My responsibilities and skills include: • Marketing strategy and planning • Creating, implementing and managing marketing and communication strategies • Project managing events, including: round table discussions, executive dinners, seminars, webinars • Proposition and messaging development • Creating a range of different content, including: press releases, articles for publication, blogs, thought leadership pieces, reports, case studies • Video (live and animated): directing and managing production and distribution • Managing multiple social media accounts and strategies • Project managing website builds • Managing content production and communication strategies • Running and managing e-mail marketing campaigns • Managing telemarketing and sales teams • Liaising with journalists • Communicating with multiple stakeholders from all levels – clients, CEOs, directors, suppliers, and sales teams • Line managing junior members of staff
Ran a number of different campaigns to help businesses to develop brand, engage prospects, and build an engaged community. At Bright Innovation our work is underpinned by a concept called ‘Minimum Viable Marketing’ – a methodology based on rapid delivery, constant iteration, and continuous learning.
English Literature MA