About me

A self-motivated, versatile and creative problem-solver who believes in interdisciplinary collaboration. I am particularly interested in digital innovations and their role in cultural preservation as well as business optimisation.

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Projects

• 1

  Bobobobo.comBobobobo.com is Indonesia's first luxury e-commerce platform that offers a curated selection of unique lifestyle products and services.

Work history

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DirectorARA Jakarta
Jul 2015IndonesiaFull Time
ARA is Indonesia's first multi label concept store to highlight Indonesian luxury labels. ARA has been featured in various international publications including Monocle, Culture Trip and Hypebeast.
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Creative DirectorFreelance
Jan 2014London, United KingdomFreelance

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Skills

• Brand Storytelling
• Copywriting
• Marketing Strategy
• Social Media
• Fashion Business
• Luxury Branding
• Creative Consulting
• Fashion Styling
• Project Management
• Magazine Publishing

Education

MA in Digital HumanitiesKing's College London
Sep 2017London, United Kingdom
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A.A. Fashion Merchandising & Product DevelopmentFashion Institute of Design and Merchandise
Jan 2006 - Dec 2006United States

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