Accomplished creative digital professional, with significant experience in the delivery of creative from strategy to execution. Campaign and collateral development, UX and UI, branding, across digital, print, video and environment. Clients include Barclays, British Airways, Lendlease, The Natural History Museum, Photobox, Transport for London, Wavemaker. Creative, adaptable, fast, client-facing, exceptionally organised with strong commercial acumen.Locked Pro Plan feature
Senior freelance creative, offering Campaign and collateral development, UX and UI, branding, across digital, print, video and environment. Highly skilled in developing design solutions that bring a client’s vision to life in a fresh, compelling way. Clients include Barclays, British Airways, CenturyLink, MoneyGram, The Natural History Museum, TaskUs, Transport for London, Wavemaker. TECHNICAL SKILLS InDesign, Illustrator, Photoshop, Sketch, Figma, Invision, Lightroom, Keynote, PowerPoint, Microsoft Project, Word, Excel. Basic After Effects and Premiere Pro. Understanding of CSS and HTML. Fully set up for remote working opportunities.
KEY RESPONSIBILITIES • Set up and lead the creative and content strategy and services teams • Manage rebrand and implementation for Sommet Education’s two brands • Budget management, performance targets and reporting ACHIEVEMENTS • Delivered identity rebrand from brief to identity sign off within eight months • Established creative team of seven and network of creative suppliers to support marketeers across Europe
KEY RESPONSIBILITIES •Lead agency team to deliver creative solutions across channels and sectors •Facilitate workshops to define and articulate clients’ value propositions, to deliver brands and campaigns that resonate •Write, design, cost and present creative proposals, brand guidelines, presentations and blogs ACHIEVEMENTS • Delivered Global rebrand for US based BPO including brand training workshop for creative team in Manilla - to establish them a clear position in the crowded BPO market • Achieved two major corporate tenant wins following creative campaign to promote £2.4bn development project in Stratford • Won a £2.5million contract with global construction company CLIENTS INCLUDE MailChimp, Spotify, Hudl, Balfour Beatty, TaskUs, Bird & Bird, Lendlease, Balfour Beatty, Pinsent Masons
KEY RESPONSIBILITIES • Set up, resource and promote the London based agency - offering multichannel creative services • Creatively direct integrated campaigns and ensure all output is of highest quality • Identify and develop new business • Facilitate and speak at creative events to raise the agency profile and to engage prospects and clients • Develop an innovative creative culture within the agency ACHIEVEMENTS • Achieved profit in year two with turnover of £2 million+ staffed with team of 8 designers • Won multiple clients and projects including British Airways, Waterford Wedgwood Royal Doulton, Aviva and Barclays CLIENTS INCLUDE British Airways, Barclays, Mastercard, Rockwell Automation, Loft Living, Aviva, Allianz, Zurich, Diageo, City & Guilds, ASDA, NS&I, Willis, The Met Police.
RESPONSIBILITIES • Establish creative studio providing a centralised design service for teams in Europe, Asia, Africa and Australasia • Creatively direct agency partner during global campaign development and facilitate consumer research in Senegal, Ukraine and Poland • Develop online toolkit to ensure all local level adaptations of master creative are on-brand ACHIEVEMENTS • Successfully rolled out global campaign across 70 countries supporting over 40 languages
RESPONSIBILITIES • Creatively direct the rebranding of the Museum, from agency selection and through to implementation • Brand Guardian across all touchpoints • Support retail and licensing department managers on brand issues, ensure brand compliance • Lead team of eight creatives ACHIEVEMENTS • Delivered full NHM Rebrand on time on budget • Won best in Public Sector and Best in Show in the Design Week Benchmarks awards for the best in Brand Communication • Short-listed for the Design Week Hot 50 list • Increased productivity of creative team by 40% • Delivered new Museum way-finding system
RESPONSIBILITIES • Define company value proposition and help set financial and strategic goals • Creative direction of team of ten, ensuring high level of creativity across multichannel projects. • Prepare and present tender documents and proposals • Nurture clients and seek new business opportunities ACHIEVEMENTS • Delivered rebrand across touchpoints for a major business unit within Siemens • Delivered rebrand for National Housing Federation and International Bar Association CLIENTS INCLUDE Siemens, The International Bar Association, GlaxoSmithKline, Eli Lilly, RIBA, The Metropolitan Police, QinetiQ, I&DEA, The Planning Office, National Housing Federation.