As a creative leader I have a track record of delivering campaigns and experiences that connect with audiences across channels. I believe in experiences that enhance users’ lives and create cultural moments that cut through the noise.
Throughout my career I’ve led teams and created experiences for a wide range of brands that spands everything from FMCG to games and entertianment. I’ve designed for Harry Potter fanatics at Warner Bros, eSports enthusiasts at BLAST and, most recently, web3 gamers at Martian Premier League.
Projects
- Cailler Product PhotographyHow do you launch Nestlés first premium chocolate brand, exclusively through digital? With beautiful product photography, for a start. I aimed to showcase the tempting texture usually hidden inside the product, to bring to life the quality of the chocolate on digital platforms.
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Work history
Associate Creative Director
This role has seen me managing diverse teams of creatives, navigating bracing agile projects, setting creative visions and collaborating closely with clients. We launched Nestle?'s first premium chocolate brand entirely through digital, and recently redesigned Canon's on-line presence from the ground up. We paved the way for HSBC's connected TV presence.
Art Director
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As an art director I flexed to partner with UX creatives, copywriters, strategists and developers. My key accounts included Liz Earle, CME, and Small Luxury Hotels. Stepping into a Creative Lead role made me the natural choice to cover my Creative Director's maternity leave.
Skills
- Advertising
- Art Direction
- Websites
- Banner Ad
- Design
- Creative Direction
- Web Page Design
- Illustrator
- Indesign
- Photoshop
- Digital Advertising
- Concept and Ideation
- Digital Online Design
- Concepting Ideas
- Ecrm Design