About me

� Events and digital marketing strategist with 8+ years of international experience � Specialized in events and create marketing and collaboration to your Branding, Strategy, and Discover new business for multiple industries. I thrive in positive-impact projects and help Brands and people who want to change the world (for the better!) My personal favourites are : � Plant-based industry from food to skincare ✨ Sustainability and Wellness growth � Blockchain and fintech � Animals communicating and horse riding � Speaking fluently and communicate freely in English and Chinese (Cantonese, Mandarin) But I'd love to work with passionate entrepreneurs regardless of the sector! Has a high level of observation and research insights, creates engaging communications and relationship-building skills that could incite action Strong entrepreneurial spirit. Successful event company record in Hong Kong and project strategist provider for 7-star hotel in Dubai.

QuestionsProjectsExperienceTeam

Work history

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Business Development and Marketing ManagerFrontier Services Group
Jan 2018Dubai, United Arab EmiratesFull Time
• Liaised with security and logistic departments regarding targets, identifying products • Maintains and updates product presentation, intranet site and internal marketing pages • Define SOW and responsible for UN bidding and projects management • Organize and attend shows and exhibitions • Created RFPs and conducted from statistic, generate strategy and product plan to fit into Chinese market needs
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Assistant Marketing ManagerMeraas Holdings LLC - Govt of Dubai
Dec 2019 - Jan 2021Dubai, United Arab EmiratesFull Time
• Conducted advanced market and competitive analyses, highlighting opportunities and trends • Conducted analysis and monitoring of online KPIs, and campaign ROI optimization • Took full responsibility for seasonal campaign, translated and adapted Chinese social media, resulting in significant increase and centralize in data, engagement and traffic (about +15% month on month) • Engaged various stakeholders to raise CAPEX to execute these strategies Strengthening the communication between different department between F&B, hospitality and destinations

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Skills

• Marketing
• Marketing Strategy
• Digital Marketing
• Event Management
• Event Marketing
• Brand Management
• Event Design
• Event Organisation
• Artist Management
• Festival Production

Education

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BA (Hons) Fashion Design with International Fashion BusinessNottingham Trent University
Sep 2009Hong Kong
Full Tuition Crystal Group Scholarship