Elena Ruiz Ballestero
Available

Elena Ruiz Ballestero

Graphic Designer | FreelancePlymouth, United Kingdom
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Drew Graves
Pip Jamieson
Nikky Lyle
Elena Ruiz Ballestero
Available

Elena Ruiz Ballestero

Graphic Designer | FreelancePlymouth, United Kingdom
About me
I'm a curious, freethinking, and a bit of "culture vulture" graphic designer. I graduated with First Class Honours from Plymouth College of Art. I like to experiment with traditional and digital techniques to create unique graphic pieces. But above all, I believe that simplicity and balance are the essences of good design.
Projects
  • kupu-kupu
    kupu-kupuKupu-kupu is an online fashion shop that sales handpicked accessories from Bali and India. The client contacted me to create her brand; a colourful, beautiful and feminine aesthetic. Kupu-kupu means butterfly in Balinese
  • Kinetic typography
    Kinetic typographyA personal project where I explore the use of typography throughout motion design in both 2D and 3D space.
  • Invisible
    InvisiblePsychological violence is intangible and often is undetected by the victims, their family and friends. invisible is a community whose aim is to give coverage and destigmatize psychological abuse in a domestic violence environment.
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Work history
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    Graphic DesignerGreen Minds
     - Plymouth, United KingdomFreelance
    Green Minds is a European Regional Development Fund (ERDF) Urban Innovative Actions (UIA) programme that aims to plan and manage the green spaces of Plymouth. The project intends to bring forward innovative and future-proofed ideas and create sustainable solutions within urban development. The brief aim was to design the brand identity and vision for this project. The idea to link green and minds led me to realise that the brain’s shape looks like a topographic map. Based on this concept, I've designed the brand identity. Additionally, I've designed some icons based on some of the most iconic buildings in Plymouth. (https://erb-design.net/greenminds)
    Arts University Plymouth logo
    Arts University Plymouth logo
    Graphic DesignerArts University Plymouth
     - Plymouth, United KingdomFreelance
    The brief was to create the College Summer Shows 2019 identity. The concept of the College as a whole led me to deconstruct the College plan. The building's geometric shape influenced me to create a collage inspired by the Bauhaus and Constructivism. The experimentation with shapes allowed me to create a 3D model based on the original collage. The artefact is an architectural model where shapes are floating in the space, creating interesting angles and corners. (https://erb-design.net/pca-summer-shows-2019)
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Education
    Arts University Plymouth logo
    Arts University Plymouth logo
    First Class Honours, BA (Hons) Graphic DesignArts University Plymouth
     - Plymouth, United Kingdom
    Arts University Plymouth logo
    Arts University Plymouth logo
    Extended Diploma in Art and Design Arts University Plymouth
     - Plymouth, United Kingdom