Elisabeth Cate

Elisabeth Cate

Communications ManagerLondon, United Kingdom
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Elisabeth Cate

Elisabeth Cate

Communications ManagerLondon, United Kingdom
Work history
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    Communications OfficerScreenSkills
    London, United KingdomFull Time
    ScreenSkills is the industry-led skills body for the UK's screen industries - animation, film, games, TV, VFX and immersive technology Key responsibilities: • Writing newsletters, news items and case studies: monthly newsletters for the film, HETV, TV, animation and children’s TV teams targeting between 4,000 and 40,000 readers. • Visual identity: leading on the development of a visual identity for ScreenSkills following a rebrand in October 2018; ensuring implementation across the organisation. • Designing: creation of assets including flyers, booklets and ads for trade press magazines (including Broadcast and Screen Daily) and events (including the Baftas and RTS awards). • Content creation: designing assets for the website and social media channels, video editing. • Website and social media management: updating the website and social media. Achievements: • Involved in the creation of Find your Future in Film and TV, a campaign that ran in cinemas, social media and online. Ads seen by around 1.5 million people in the first two weeks. • Number of recipients for each newsletter grew by more than 50% between 1 January 2019 and 1 January 2020. Average engagement rate of around 40%. • Increased website traffic (43,900 users and 235,000 page views in December 2018 versus 53,200 users and 301,600 page views in December 2019)
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    Policy, Marketing and Communications OfficerPSHE Association
     - London, United KingdomFull Time
    The PSHE Association is the national body for personal, social, health and economic education, leading the efforts to make the subject statutory. Key responsibilities: • Researching and writing: briefings, policy papers, letters, internal newsletters • Design: improving user-friendliness of teaching materials using the Adobe Creative Suite • Content: creating short videos from scratch, PowerPoints, visuals for teaching resources • Strategy: helped creating member retention strategy and communications strategy • Website: updating website and increasing accessibility Achievements: • Improved the look and accessibility of online teaching resources, which enabled the organisation to start selling hard copies which became a new source of income • Implemented a clear content strategy to improve the value of organisations’ membership
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Skills
  • Writing
  • Foreign Languages
  • Ad Copywriting
  • Ad Concept
  • Newsletter Content
  • Web Content
  • Adobe Create Suite
  • Html CSS
  • Javascript
Education
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    SheCodes Plus + React + ResponsiveSheCodes
     - London, United Kingdom
    Coding course https://www.shecodes.io/. Learned about HTML, CSS, Javascript, React, Bootstrap, Github, Netlify. Created projects: Weather app: https://loving-dubinsky-310834.netlify.app/ Portfolio: https://musing-goldwasser-b85e82.netlify.app/
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    Adobe Creative Suite for Busy PeopleMorley College
     - London, United Kingdom
    Course taken outside work in order to master using the Adobe Creative Suite
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