Elisabeth Pfahler
Available

Elisabeth Pfahler

Account Director/ Senior Project ManagerBerlin, Germany
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Pip Jamieson
Elisabeth Pfahler
Available

Elisabeth Pfahler

Account Director/ Senior Project ManagerBerlin, Germany
About me
Experienced Freelance Senior Project Manager with a demonstrated history of working in the marketing and advertising industry (+10 years). Leading integrated communication projects (360°) within the AGS area and internationally. Since 4,5 years working as freelancer for various agencies and clients. Skilled in Operations & Production Management.
Projects credited in
  • NIKE "Raised on Concrete"
    NIKE "Raised on Concrete"“I own everything to the Panke”. That’s the statement of AC Milan-Star Kevin-Prince Boateng on his incredible development over the last years. So for NIKE and their street football collection FC247 we brought the three Boateng-Brothers Jérôme, Kevin-Prince and George back to their roots in Berlin-Wedding. “Raised on Concrete” was an integrated and social media driven approach that was based all around “The Panke”, the backyard pitch that started everything for the Boateng brothers. It was a story about football. But also about rising again after you have failed. Rooted not only in football but, thanks to George Boateng, also in rap music. We not only told the story of the Boatengs and their pitch in social media through facebook, twitter and instagram. But also in real life. A “pop up space” built right next to the backyard pitch in Berlin gave exclusive insights into the exceptional story of the three brothers. During our campaign the pitch and the space was available for young footballers to get inspired, get in touch and try on the 5-a-side products from NIKE, join training sessions with pro-players from Bundesliga club Hertha BSC and much more. We worked with NIKE from first strategic consumer deep dives to the concept of the project and event execution. We created a tournament on 5 different pitches in Berlin. The winner was invited to join the final tournament with teams from across Europe. Right now we are working on a book as some kind of retrospective of the time and experiences that we, the Boatengs and their fans had at “The Panke”.
Work history
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    Interim // Marketing & Operations Teams | Germany & AustriaPARK NOW
     - Berlin, GermanyFreelance
    Support of the Marketing and the Operations team for tasks occurring out of the joint-venture of mobility service between BMW and Daimler: - Implementation of rebranding on various channels - Relocation of business Furthermore, I have supported the marketing team with day-to-day business and the organisation of local activation activities. Please read the recommendation of the marketing team lead in the recommendation section on my profile.
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    Freelance // Senior Account ManagerBBDO Berlin
     - Berlin, GermanyFreelance
    Support of the account team for a telecommunication client including: - Handling the creative development process: From briefing to preparation of presentations and finalising the material for market research - Managing the content research and reviews with the client for new TVCs - Retainer handling - Implementation of various best in test-ads
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Skills
  • Digital Production
  • Project Management
  • Client Services
  • Marketing Management
  • Print Production
  • Account Direction