About me

I have 10 years experience doing consumer insight and brand strategy agency side for a range of the world's biggest brands. I now work on my own and partner with start-ups offering senior level consulting at a fraction of the price agencies charge.

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Work history

Senior Account Director
Apr 2014 - Mar 2017New York, United StatesFull Time
At LRWTonic, we embraced and utilised digital tools that help our clients get closer to their customer and provide continued strategic insight. My clients included: Gap, 3M, Refinery29, AB InBev, Weight Watchers, Vans, Kipling, AXA, Peroni, Reebok, Virgin Cruise, Delta
Senior Strategist
Oct 2012 - Apr 2014United StatesFull Time
As an agency, Labrador brings together consumer research, cultural trends and innovation to grow vibrant and dynamic brand relationships. My clients included: Viacom International, Unilever, PUMA, Sky Campari, Con Agra, Discovery Network

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Skills

• Brand Strategy
• Design Research
• Ethnographic Research
• Innovation
• Customer Insights
• Strategy
• Marketing Strategy
• Strategic Planning

Education

BA, Psychology
Aug 2004 - May 2008Providence, United States