About me

I recently graduated from London College of Communication studying BA Advertising, at the University of the Arts London. I am currently studing MSc Consumer Behaviour at Goldsmiths University London. I'm always ready and excited for the next thing and work hard at achieving anything given to me. I'm very hands-on and extremely attentive making sure things get done before they need to. My dissertation was titled: How influencers have shaped consumer behavior; And are they changing the future of advertising as we know it. I investigated how influencers have shaped the way consumers buy and the themes around excessive consumption. I soured from psychology, history and economics to understand how this technique has been used throughout the ages. Furthermore why it works and how this has affected modern economic life and how products are presented to consumers today. For MSc I will study how different minorities consumers and what affects them to do so.

QuestionsProjectsExperienceTeam

• Hi All, I'm finishing up my degree in Advertising from UAL. I' looking for a strategy/consumer behavior internship. Any leads would be great

Work history

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AdministratorBeam support
Oct 2019Harrow, United KingdomPart Time
I work in an independent unit for vulnerable care children from the ages of 16-18. These children have many issues that need to be dealt with and handled with great care. I have to get accustomed to threats and violent outbursts which have made me develop a thicker skin. As the majority of the children are not at school and don't want to be, I have to constantly come up with innovative ideas to keep them engaged. I have had to understand in depth what they like and come up with something that would motivate them. From doing this the children can create more goals and have an idea of what they want in his future. I do a lot of administration, sorting important documents and so on. For this reason, I am very organised and use a lot of initiative. I am so grateful to have this opportunity to help young people who are not motivated and give them the clutch of the future so they can have dreams and aspirations. I hope to do this with everyone I meet regardless of age.

Skills

• Planning
• Communication
• Campaign Advertising
• Advert Creation
• Fashion Film
• Fashion Events

Education

MSc Consumer BehaviourGoldsmiths, University of London
Sep 2021London, United Kingdom
I am currently studing MSc Consumer Behaviour at Goldsmiths University London. This MSc introduces me to the fundamentals of consumer behaviour. It will give me an understanding of the fundamental decision-making processes and the factors that influence these processes, from psychological, individual aspects to cultural elements. It also discloses the various strategies used by marketers to differentiate their products, leverage brands, understand and reach their target consumer. The course covers topics such as the influence of demographics and psychographics, the influence of culture, online behaviour, the self-concept, the different learning processes and their impact on product choice.
BA(Hons) AdvertisingUniversity of The Arts London (UAL)
Oct 2018 - Jun 2021London, United Kingdom
I'm currently studying Advertising at UAL LCC, it's an amazing source of media that has a huge impact on us, on a daily bases whether we realise it or not. I think it's a great way to communicate with the world and change what needs changing. I'm currently in my first year and I'm really enjoying the copywriting side so I'm just hoping to gain some experience.