I'm Ella, a graduate from the University of Leeds. I'm obsessed with great design which communicates well, looks gorgeous and has positive social impact.Locked Pro Plan feature
At Intermarketing, I have worked alongside global brands such as adidas, Reebok, Bupa and the NSPCC to create a variety of work from concept to finishing touches, including flagship store installation designs and gift with purchase concepts for adidas, pop-up store concepts for Reebok and print and web communication for an array of clients across different sectors. A favourite project of mine was taking design lead on a successful pitch for Missguided.com. Much of my work, however, involved typesetting and layout, two areas I have worked hard to develop in. On top of this, I managed an area of internal agency communications, organising and taking professional headshots of all new staff members.
During my time at Magpie, I improved my knowledge of the processes of design from digital conception to physical installation by producing signage for Bagel Nash stores and installing the signs across different locations. I also got hands-on experience creating and painting decor and props for new store openings across the country. I additionally helped bring brands, including Leeds Varsity, from print to social media, creating content which could adapt to several outputs.
I improved my professional illustration skills by developing characters for the MindMate brand within the NHS, helping to increase character diversity (something I consider very important). I also worked closely with the digital team to help develop wireframes and web proposals for Thompson’s internal brand which improved my understanding of how to design flexibly for web – skills I wish to further develop over the next few years. I also got a chance to further my experience in food styling and photography, which I really enjoyed.
I have recently finished my undergraduate education at the University of Leeds, gaining a first-class degree. My final year work includes an Independent Project entitled 'West African Culinary Structures: Culture, Design and Community' and a 12,000 word dissertation entitled 'How did the Interior and Product Design of Early Cold War America Formalise Colonial Utopias? An analysis of the Space Age and Tiki Pop movements as manifestations of twentieth-century utopian desires.' Modules completed throughout my undergraduacy include: The State of Utopia; History and Theory of Art and Design; Class, Taste and Society: Interpreting Designed Objects; Patterns and Culture; Marketing Creativity and Innovation; 20th Century Fashion; Independent Project; Independent Study Dissertation.
Awarded for my academic excellence throughout my university career.