QuestionsProjectsExperienceTeam

Work history

Marketing ExecutiveHarperCollins Publishers
Jan 2021Brighton, United KingdomFull Time
Creating bespoke commercially focused and strategic marketing campaigns for launches across the Children's and Teen publishing division Creating and implementing the paid and organic social media strategy to deliver multi channel campaigns driving direct revenue and follower growth across company profiles, including Facebook, Instagram, Tik Tok, and Twitter Managing relationships with external agencies to create and deploy eye-catching assets including photography, videos, and animations Managing multiple budgets for high-level paid campaigns for digital, print, and experiential activations Creating and delivering eye-catching PR kits for industry influencers,alongside managing influencer relationships and paid and organic campaigns
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Social Media ManagerReedPop
Mar 2017Brighton, United Kingdom
Planning and implementing the social media strategy for 9 annual consumer events including MCM Comic Con, New York Comic Con, and EGX to drive direct ticket sales Creating and implementing the influencer marketing strategy resulting in a varied and consistent influencer program Promoting activity around studio presence at events, working with brands such as Netflix, Amazon, Disney, Microsoft, and Sony Liaising with sales teams to identify and execute sponsorship activities for both physical and digital opportunities Budget management for online campaigns Collaborating with global teams to ensure consistency across the global brand