Senior Art director, visual designer and team leader based in London, with over 15 years of experience producing and directing content-driven visuals.
I have a background in advertising and UI/UX design for multi-platform digital advertising campaigns.
With strong conceptual and organisational skills, I’m a multidisciplinary creative with an eye for well-crafted work and a down-to-earth attitude.
My work includes art direction of large integrated marketing campaigns, UX/UI of websites, microsites, native apps, banners, emails, social media campaigns, infographics and illustration.
Main Skills
• Creative/ Art Direction
• Design Direction
• UI/UX design
• Team lead and mentor
• Digital Marketing
• Campaign branding and identity
• Concept development and storytelling
• Illustration and infographics
CLIENTS
YouTube • HSBC • Marriott • Facebook • Dell • Interact • Deutsche Bank • Google • E.ON • DXC • Interact • Saab • Accenture • Abb • Barilla • Pew • UNOPS • Veeam • Barilla • Pictet • P&G • Johnson & Johnson • HP • Samsung • Karen Millen • Royal Mail • PostOffice • Mondelez • Delonghi • The Economist • Volkswagen • Renault • Toyota • Airbus • Exxon Mobil • Aviva • Pfizer • Boots • Easyjet • RNLI • Sandals • Sky • Sony Pictures • Entyvio • Zurampic
Projects
- My Backpack travel appUI/UX personal project. My Backpack is a native app that allows adventure travel enthusiasts that don’t rely on Travel Agents for their holiday planning. Users can look for inspiration for their trips, check the gear they need, make bookings and save all the details of their trip in just one place. This was an all-round project involving Research, Testing, Rapid prototyping and UI design.
- Delonghi Digital CampaignInfographic and interactive Interstitial ad created for Deloghi’s Digital Campaign, in association with The Telegraph. On the ad, the user is invited to interact with the map and discover how people enjoy their coffee around the world. Each country has an illustration and a short description about the coffee drinking habits on the different countries. The coffee Infographic illustrates the most popular of coffee types and strengths available in the UK. Responsible for Illustration, Art Direction and Design.
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Work history
Senior Art DirectorThe Economist
London, United KingdomFull Time
Senior Digital Designer
London, United KingdomFull Time
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Skills
- Advertising
- Art Direction
- Multi-platform
- Websites
- Design
- Illustration
- Interface Design
- Web Interface Design
- Illustrator
- Indesign
- Photoshop
- Digital Print Advertising
- User Centred Design
- Social Media Advertising
- Print Integrated Campaigns
- UI
- UX
- Sketch
- Rapid Prototpying