An ambitious, adaptive, and dynamic designer, passionate about creating insights-based solutions that help clients connect with their users through memorable brand experiences.
I’m a strategic thinker with an eye for quality, detail and design craft. I have a background working in agency client services, with over 9 years of experience working in integrated agencies in project and account management positions. This has given me a unique range of skills and breadth of experience, providing a valuable perspective and advantage as a designer.
My experience includes:
• Interrogating and deconstructing a brief to get under the skin of a clients’ needs and business objectives.
• Working across the entire design life cycle, from research, concept generation and development, to delivery of final artwork and assets.
• Communicating visual design concepts through various approaches, such as mood boards, sketches, screen designs and interactive prototypes.
• Explaining, discussing, and justifying my design decisions effectively to both clients, teammates and senior creatives.
• Collaborating effectively with cross-functional team members to bring integrated value to clients.
• Working efficiently to tight deadlines and managing multiple workstreams.
• Delivering imaginative and intelligent solutions with commercial impact.
Projects have included:
Responsive website and web-app design, visual identities and sub-brands, bids and tender design, design for print, events, campaigns and social media.
Projects
Work history
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Mid-weight DesignerNU Creative
- London, United KingdomFull Time
Designer producing graphic design and visual communications for a wide range
of projects and media. Working with clients across the professional services, property
and medical-comms sectors. Projects have included: responsive website design,
visual identities and sub-brands, bids and tender design, design for print, campaigns
and social media. Experience includes:
• Involvement in the end-to-end design process from initial briefing,
research, conceptual moodboarding, concept generation, and presentation
and development of concepts through to delivery of final assets.
• Communicating visual design concepts through various approaches, such
as mood boards, sketches, screen designs and interactive prototypes.
• Explaining, discussing, and justifying my design decisions effectively to both
teammates and clients.
• Forming wireframes, user flows and low and high-fidelity prototypes,
and collaborating with multi-disciplinary teams to take a project
through to launch.
• Establishing and managing design toolkits and UI component libraries.
• Working within client brand guidelines and design systems.
• Creating and managing highly structured and organised design files.
• Collaborating closely with teammates, as well as taking ownership
of my own projects.
• Working efficiently to tight deadlines and managing multiple workstreams.
Senior Project ManagerCog Design
- London, United KingdomFreelance
Managing and delivering digital projects for a number of key clients, primarily within the arts and culture sectors. These included: The English National Ballet, RichMix, South London Gallery, The Marlowe Theatre.
Responsibilities included:
• Attentive client relationship management through all stages of project delivery.
• Management and oversight of technical teams, managing multiple work streams to ensure projects are delivered on time, within budget, and in line with client expectation.
• Leading studio briefings with the creative team, with a clear sight of client and agency objectives.
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Skills
- Digital Production
- Brand Communications
- Brand Creation
- Creative Approach
- Problem Solving
- Graphic Design
- Idea Generation
- Print Design
- People Focused
- Detail Orientated
Education
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Graphic DesignShillington College, London
- London, United Kingdom
An intensive, immersive, industry-led design programme. During which I responded to over 30 project briefs, following an agency standard briefing process to ensure client requirements, project objectives and tight deadlines were met.
The course curriculum included:
• Utilising design thinking techniques to develop creative design outcomes, prototype, test, evaluate and implement designs.
• Concepting, executing and delivering designs for branding, editorial, packaging, campaign, UX, digital design briefs.
• Implementing research methods, competitor analysis, persona development and mood-boarding to deliver creative projects.
• Training in industry-standard software - Abobe InDesign, Illustrator, Photoshop and Sketch.
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MA Graphic DesignCoventry School of Art and Design
- Coventry, United Kingdom
This course gave me practical experience of a wide range of professional aspects of graphic design, via mock and live client briefs and business planning. This also included a variety of experimental, reflective and practical modules.