About me
Enthusiastic and ambitious Marketing Executive. Comfortable with; Emarsys, Google Analytics, Twitter Analytics, Cyfe, Adobe Photoshop, Hootsuite, Brandwatch and all main social media channels. Adept at working under pressure and adaptable to various writing styles.
Work history
Social media executiveExposure
London, United KingdomFull Time
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Marketing ExecutiveWordery.com
Farnborough, United KingdomFull Time
Marketing executive for Wordery.com, with an annual revenue of £59million.
➢ I am responsible for full implementation of campaigns across social, web and email. Merchandising for all campaigns. Creation of PR media packs for key thematic campaigns to help spread brand awareness and show the breadth of range.
➢ I have implemented Influencer Marketing into our campaigns to reach a brand-new audience and increase our social reach.
➢ Management of the Wordery the social accounts increasing impressions by 18% within 3 months. Producing social KPI’s on a weekly basis, co-creating social strategy, email strategy, and campaign ideas.
➢ I take full control of the email marketing to try and creatively keep our subscribers engaged. This also includes exploring segmentation to ensure each email is as effective as possible.
➢ During my time there I have also taken a large roll in delivering the £50,00 publisher engagement target along with co-management of our insert media program.
➢ When needed I am able to edit photos for all channels and campaigns.
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Skills
- Social Media Marketing
- Content and Media Writing
- Social Media
- Blog Content
- Copywriting
- CRM
- CMS Experience
- Adobe Photoshop
- Email Marketing
- Influencer Marketing
Education
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Bachelor of Arts (BA) University of Gloucestershire
Cheltenham, United Kingdom
Over the course of my three years I studied a range of modules to give me a rounded de-gree. This includes; forensic linguistics and eco linguistics. I also went took time studying a philosophy module, Love sex and death, as well as a feature writing module which helped bring in outside influences to my assignments.