Emily Dowman-Latham

Emily Dowman-Latham

Social Media Director & StrategistLondon, United Kingdom
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Emily Dowman-Latham

Emily Dowman-Latham

Social Media Director & StrategistLondon, United Kingdom
About me
(Currently on a Creative Direction Course with Central Saint Martins then open to work from December) Head of Social Media (Leadership, Ownership) Creative Direction and Strategist (Start up and Established) Influencer marketing (400+ guest list, Influencer Events and Campaigns) Content creation (All content creation & direction, in-brand and Social Media) Head of Communications (PR, Influencers, Clients - B2B) Creative direction (From branding to Media Direction Qualifications: Newman University : 2010-2013 English Degree (BA HONS) Central Saint Martins: 2023 Creative Direction in Digital Media & Creative Direction Brand Development (ongoing and part - time) Creative Process: 2023 Digital Marketing Diploma Future Learn: 2023 Creative Marketing for Positive & Social Change Industries of Live Entertainment, Wellness, Culture and Lifestyle Influencer Content Creation Brand Collaborations: L’Oréal (Contract 2018-2021) Huawei Rimmel Amazon Prime  Social Media Strategy & Management, Influencer outreach and Content Creation Brands 2019-2023: Maverick TV ALT + LDN Music Festival (Live Nation) Maslife Walksafe Creative Projects Include (most recent and don't include artist /creative and startup business collaborations) Accord Magazine (Print) @accordarchive LiveTrue London Content (Photoshoots, Content for social media) Science Research @emilinalovemood Writing on Media and Substack - Emily Latham Examples: Maslife, a lifestyle app that is more than a bank account but a systematic contribution to the consumers self-development. From mediation, yoga and fitness tracking, Maslife also offers mental development to better achieve financial goals as a result. I had provided a full digital strategy and to implement it. My strategy included socials launch from scratch including branding, all content, influencer marketing, performance marketing and management. I worked with directly with the CEO and founders of Maslife and also participating in building and leading the team. Please see @maslifeapp on instagram to see all of my content, copy, and full strategy. ALT+LDN is a festival launched in 2021 by music organisation, Live Nation. My role quickly became multiple roles. From casting artists and liaison, influencer marketing, content creator, promoter, performance marketer and more. With every hour different from the next, it hugely required me to constantly adapt to abrupt changes and quick deadlines with daily posting of updates (lockdown doubts etc and constant updates). I built a small team and directed my whole strategy from start to finish. Some activities include but not limited to: Working with big press, big influencers, big artists and I was creating all the socials content, the artist shoots for content and magazines, the influencer campaigns, and weekly schedules of getting artists to be live on our account and taking all advantage of features such as creating filters and weekly giveaways - @altldnfestival (highlights include guest list pitched and managed by me of approx 400 as well as 300 tickets managed by me for competitions and club nights - all communications) Working environment: Team Building from scratch Working with Interns to Founders and CEO's Very high paced with very tight deadlines success No budget and Budget of up to100k Successful in remote working and full time office Leadership Skilled in: Photoshop Final cut pro FB manager Lightroom Product, commercial trends and story telling copy Photography - DSLR equipped Mood boards, Branding Casting, Strong Network, Influencer data base access
Projects
  • ALT + LDN 2021
    ALT + LDN 2021Social Media Manager, Content Creator, Promoter, Casting, Influencer Outreach
  • The Modern Social
    The Modern SocialCo-founder with Harriet Latham. Content creation of imagery and video for beauty and lifestyle brands as well as influencer marketing and consultancy - clients include: John Masters, Marc Jacobs Beauty and Vitamasques
  • Atika X Nova Twins
    Atika X Nova Twins
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Work history
    M
    M
    WriterMedium
    London, United KingdomPart Time
    Wellbeing, Law of attraction, spirituality, money-making and career guidance.. I write up articles on the medium to contribute and encourage Medium readers to adopt a positive and productive mindset! All articles are also on my blog www.starsandhumans.co.uk
    Maverick logo
    Maverick logo
    StylistMaverick
    Birmingham B26 3QJ, UKFreelance
    Styling for How to look good naked fashion show!
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Skills
  • Marketing
  • Social Media Marketing
  • Marketing Strategy
  • Copywriting
  • Influencer Management
  • Fashion Assistant
  • Fashion Styling
Education
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    N
    English BA HonsNewman University
    Birmingham, United Kingdom