Emily Fleuriot

Brand and Content Consultant, Creative & Editorial Director (freelance)

  • LocationLondon, United Kingdom



  • Fashion
  • Events
  • Writing
  • Editing
  • Digital
  • Blogs
  • Social Media Marketing
  • Web Content
  • Creative Direction
  • Communications
  • Ideas Development
  • Copywriting

Work history


Editorial Director


Aug 2013 - Nov 2015
  • Baileys Women's Prize for Fiction 'Best of the Best', Editorial Direction • 'Now We Are 20', reading guide for the best of the past 10 years of the BWPFF Baileys Women's Prize for Fiction 2015, Editorial Direction • 'A Brilliant Woman's Guide to a Very Modern Bookclub' #ThisBookClub reading guide • #ThisBookClub celebrity interviews: Emily and Felicity Blunt, Sophie Ellis Bextor and Janet Ellis, and Mary Portas and Melanie Rickey Boden AW15 Press Day, Creative & Editorial Direction • Press Day concept 'A New British high street' • AW15 newspaper format press release • AW15 press day film, including expert interviews with key press Boden 'The Great Boden Diaries', Creative & Editorial Direction • Concept and delivery, 'New British' content experience for Boden e-commerce platform Warehouse 'Women to Watch', Creative & Editorial Direction • Concept development, women-to-women career mentoring initiative launched April 2015 Warehouse 'Tales of the City', Creative & Editorial Direction • Concept development, refreshed brand direction for Warehouse AW14 onwards • Concept and delivery, "tales of the City' AW14 brand magazine, 300k+ distribution in-store and via Grazia • Concept and delivery, 'Tales of the City' content experience for Warehouse e-commerce platform Skype Collaboration Project, Editorial Direction • British Fashion Awards 2013, Skype/Nokia red carpet report • London and New York Fashion Week, Skype/Nokia backstage reports PreVox, Content Strategy Sunshine new business and marketing, Creative & Editorial Direction • Good Morning Sunshine breakfast Q&A series, with Soho House • Sunshine Quarterly, discussion framework, November 2015 • Sunshine Quarterly, annual review of Sunshine work, January 2015 • Sunshine tone of voice, social