About me

I have always believed that a businesses ability to do well and run efficiently lies in the people that they have behind them; if they look at the people that work for them and encourage and support them with the correct culture their employees will inevitably work harder, be more efficient and give back to the company with high quality work. This has be shown not only in theory to me during my degree but also in practice; currently working for a company that treasures and nurtures their culture - but also clearly shown by the ever expansion of companies that try to encourage their values everyday, encouraging their workers to be excited to work for their company. This being said a culture can only support workers that want to and do work hard; I am extremely hard working and ensure that no matter what piece of work I do, I not only get it one within the deadline given to me, but also to the highest quality I can produce. Which has been proven with senior stakeholders within the business praising my work. I believe that being successful in business is not only down to knowledge of the market and its consumers, but also communication. A business must clearly communicate with its stakeholders to ensure that the image of the company is fluent precise and consistent; having witness how businesses have sometimes got this wrong I ensured that I was able to communicate effectively to external stakeholders and was even put in charge of a relationship and was their sole point of contact, as they praised my ability to communicate with them where they have found others have failed. I also believe that it is important to promote and encourage women in the workplace and have an interest in this area having read Sheryl Sandberg's Lean in and Arianna Huffington's Thrive. I have been told that many people before I started my job were worried about my age and lack of experience and whilst I was shocked that this was even thought about, I quickly proved that I had a right to be in the job I was given and that my work was of high quality, even being put into a room with 4 members of the board to present my first piece of work, a situational analysis of the personal loan market. I work consistently and willingly as part of a team and really appreciate interacting with different people and using everyone's different skills to ensure a job is done. Showing this from an early age; heading a team of the Royal Naval Service Section in the Combined Cadet Force at school and working as part of a department team at MotoNovo Finance and St. James’ Place Wealth Management.

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Work history

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Product Marketing ExecutiveMotoNovo Finance
Oct 2017Cardiff, United KingdomFull Time
Managed an email, letter and SMS campaign; redesigning the artwork and introducing marketing codes to the letters to track ROI and effectiveness Managed and produced Google analytics papers analysing the conversion rates and efficiency of our website Managed the company’s commission product for dealers and produced a calculation for ROI Produced statistical analysis, bringing together different data sets to produce a clear bigger picture Managed external stakeholders to a high level and given the sole point of contact for a third party stakeholder due to ability to build good relationships I am currently in the process of introducing a new product into the portfolio as well as the redevelopment of another product I oversee Produced and presented evidence to senior internal stakeholders to help with decisions, even when I have had to present findings that show a different approach to a decision they have made Managed a product backlog
Retail AdvisorJohn Lewis & Partners
May 2017 - Aug 2017Cardiff, United KingdomFull Time
Worked with floor staff to ensure that the stock was adequately supplied Ensured excellent customer service Trained new staff to ensure good standards of work across the floor Ensured high level of knowledge on several different products to ensure that I could sell them correctly and ensure that they were up to the needs of the customer

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Skills

• Marketing
• Advanced Excel
• Marketing Strategy
• Data Analysis
• Strategic Planning
• Data Visualisation
• Project Management
• Financial Services
• Basic Finance
• Presenting

Education

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Certificate in new product developmentChartered Institute of Marketing
Dec 2018 - Dec 2018Cardiff, United Kingdom
Overview: Developing and launching successful new products is a key marketing value driver. Successful innovation ensures that your products stay competitive and that growth opportunities are not missed. However extensive research indicates that failure rates in this area are high. Through contemporary examples and the application of a stimulating case study you will learn how to develop and implement a proven NPD process, together with managing the other key factors that increase success rates.
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Profitable Product ManagementChartered Institute of Marketing
Nov 2018 - Nov 2018Cardiff, United Kingdom
Overview: Product managers are responsible for end to end management of their products from short term profitability to long term sustainability. To achieve this product managers need to be all-rounders able to devise marketing plans and metrics and manage their portfolios effectively. This course provides practical and usable formats for succeeding in these tasks contributing to improved profitability.

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