- My USABrand USA is an organisation which markets the United States as a premier travel destination. In this project, the aim was to encourage people from Mexico, Canada, Germany and Australia to visit America. By using influencers from each market to record their experience of travelling, the client would gain user generated links. It provided a great opportunity for orignal content across multiple channels, namely social media.
- London, United KingdomInternship
Reported to the Senior Copywriter and Content Manager of MBA Editorial. Supported the Editorial, Social Media, and SEO teams to plan and create organic content and copy for client websites and social media. Generated blog content calendars for clients through key word research and analysis of audience search. Subsequently created informative blog posts. Participated in stretch sessions to develop original ideas for advertising campaigns across multiple channels and EMEA markets. This included strategies and activations. Worked closely with the Influencer team to increase brand awareness for Brand USA in countries such as Australia, Mexico and Germany. Created itineraries for various influencers travelling America to create video content for their channel.
- London, United KingdomFreelance
Worked in the editorial team to complete the edit of each issue of RUMS Review, meeting regular deadlines. Proof reading, correcting stylistic errors, spelling and grammar mistakes, fact checking, as well as restructuring articles to make them more engaging.
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- Academic Writing
BA (Hons) English Literature 2:1University College London (UCL)
- London, United Kingdom
Modules include: Shakespeare, Romantics, Victorians, Modernism, Postmodernism, American Literature Biweekly submission of 4000 word critical essays. Authored an 8000 word course essay and a 6000 word dissertation.
A Level Upton Hall School FCJ
- United Kingdom
A-Levels: English Literature (A), History (A), Mathematics (A) AS-Levels: Physics (A) Extended Project Qualification: “What is the Purpose of Dystopian Literature?” (A)
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Head Teacher's Award for Academic Achievement and School InvolvementPrenton High SchoolPresented annually to 1 out of 600 students for academic excellence and participation in the wider school community.