Emily Rampton-Coutant

Emily Rampton-Coutant

Editor / Content StrategistLondon, United Kingdom
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Tim Cotton
Sanni Pyhanniska
Ashleigh Moore
Emily Rampton-Coutant

Emily Rampton-Coutant

Editor / Content StrategistLondon, United Kingdom
About me
Editor and copywriter with more than ten years’ experience in luxury, fashion and consumer media. Specialist in purpose-driven marketing, B2B and B2C copy, multi-channel storytelling, customer experience, localisation and digital strategy. Past clients include Burberry, NET-A-PORTER (PORTER magazine and .com), The Telegraph, Sapient Global Markets and FitFlop™.
  • Burberry Spring/Summer 2021 Womenswear Presentation
    Burberry Spring/Summer 2021 Womenswear PresentationCrafting and cascading the runway presentation themes and copy across online and print activations, including .com, social and collection notes.
  • Burberry Autumn/Winter 2021 Womenswear Presentation
    Burberry Autumn/Winter 2021 Womenswear PresentationWorking with key stakeholders to halo signature and new campaign products. Building runway themes and messaging for both consumer-facing activations and internal use.
  • Burberry Autumn/Winter 2021 Menswear Presentation
    Burberry Autumn/Winter 2021 Menswear PresentationDeveloping runway product themes, stories, and lexicon, and cascading across consumer-facing digital and print activations.
Projects credited in
  • Cocosa
    CocosaA curated magazine featuring the AW ’12 runway trends with fashion advice straight from Cocosa’s editors and buyers
Work history
    Editor & CopywriterSelf Employed
    London, United KingdomFreelance
    Brand books, video script, campaigns, CRM and purpose-driven editorial guidance for clients, including for a start-up sustainable fashion brand and a start-up financial advisory focused on energy transition and cleantech
    Burberry logo
    Burberry logo
    Copy LeadBurberry
     - London, United KingdomFull Time
    Developing a Copy team of direct reports and freelancers. Working with stakeholders to position brand campaign and signature products. Strategy, editing and production of editorial and marketing content for BAU and key business moments, including runway presentations.
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  • Editorial Fashion
  • Project Management
  • Sub-editing
  • Content Strategy
  • Luxury Branding
  • Copywriting
  • Customer Experience
  • Product Marketing
  • Omnichannel Strategy
  • E-commerce
    Psychodynamic Psychotherapy TrainingBritish Psychotherapy Foundation
     - London, United Kingdom
    Psychodynamic training leading to qualification as an adult psychodynamic psychotherapist. (Half day per week.)
    MastersUniversity of Edinburgh
     - Edinburgh, United Kingdom
    MA (Hons) History of Art and Philosophy