About me
I help brands and campaigns look their best and communicate effectively.
An organised and creative problem-solver with a background in branding, publishing and creative communications. I've spent 6 of the past 10 years specialising in sustainable and ethical systems and trying to make the world a nicer place.
A lover of, and expert at, managing many moving parts.
Projects
- Small but PerfectSystemic change within the fashion industry will come not from any one place, but through collaboration, education and innovation within the SME ecosystem. The visual identity was created to appeal to brands and businesses that identified as: Innovative, evolving, organic, restorative, adaptive, thoughtful and collaborative.
- Transformers Foundation: A Case Study on MisinformationThis report was commissioned and authored by the Transformers Foundation with a goal to teaching critical data consumption skills, such as how to fact check claims, locate primary sources, understand and be critical of data’s role in society, and to identify how misinformation originates and spreads. This report was to be an important tool in slowing and reversing this corrosive problem.
- East London Comic Arts Fair 2012 - 2021ELCAF’s aim is to introduce and celebrate both small press publications and the dynamic community of individual artists and collectives that are pushing the boundaries of comics and illustration to a growing public. Working annually with ELCAF and the artist-in-residence to brand their event space, digital marketing and merchandise in order to create a cohesive visual identity across all platforms. Work shown here is from 2017. Artist-in-Residence was creative duo Icinori.
- Fashion Revolution Week 2021April 2021 was Fashion Revolution’s 8th year of campaigning for social and environmental sustainability within the fashion sector. The 2021 campaign strategy focused on centring and amplifying unheard voices and widening community participation in order to change current damaging narratives within the fashion industry. The campaign comms and creative programme included: An open source resource-sharing platform, a curated digital exhibition, a collection of how-to get involved guides and a seri
- Fashion Open Studio x Mercedes-Benz Fashion Week BerlinIn January 2021 Fashion Open Studio launched our first collaboration with Mercedes-Benz Fashion Week Berlin, in partnership with the Fashion Revolution German Office, with a schedule of mentoring, open studios and showcase events. The programme helped relaunch and position Berlin as an innovative hub for sustainability and emerging talents, “so to give a stage to all those who put people and the planet before profit or at least bring both into harmony” (Harpers Bazar DE). The programme was su
- 365 days of Fashion RevolutionBrief: Fashion Revolution needed a marketable product that would support their aim of achieving a cultural shift in consumer attitudes towards fashion. It had to make enough money to sustain itself and the team involved in producing it, and be great to look at. Delivered: Concept, design and production management of an interactive A2 fold-out wall planner and a suite of accompanying digital assets. Printed in the UK in 3 spot colours by Seacourt. Design support and photos by Maria Maleh.
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Work history
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Freelance Graphic DesignerNinety Percent
London, United KingdomFreelance
Freelance role.
Comprehensive brand identity recommendations with a focus on communicating sustainability and ethics across digital platforms.
Day to day graphic design and implementation of new visual identity.
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Designer and Web DeveloperThe Right Project
London, United KingdomFreelance
Build, design tweaks and maintenance of a new web platform to promote consultancy work and professional skills courses within sustainable fashion.
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Skills
- Graphic Design
- Art Direction
- Branding
- Print Design
- Editorial Design
- Photoshop
- Indesign
- Production Management
- Organisation
- Print Production
- Book Design
Education
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BA (Hons) Graphic Design and IllustrationThe University of Hertfordshire
United Kingdom
Joint degree, specialising in Illustration in 3rd year. Focus on printmaking, story telling and animation.
Project Management (Short Course)The Open University
- London, United Kingdom
Increased formal learning of project management skills and applications.