Work history
Digital Marketing AssistantBurberry
- London, United KingdomFreelance
Supporting the Digital Marketing email team, my role involves:
- Reviewing and testing all copy, assets and linking of the new Burberry.com emails in relation to feedback and making amendments before they go live on both desktop and mobile platforms
- Completing all weekly marketing reports for owned channels
- Reporting on individual campaign activity and performance and communicating to relevant stakeholders
- Researching and collating examples of competitor content, marketing and experiences
- Providing daily administrative support
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Visual Content CoordinatorBlue Vanilla
- London, United KingdomFull Time
Involved in the initial launch of a brand new start-up fast fashion website, Blue Vanilla, I actively helped to create and shape the brand identity and set the foundations in time for the website launch date in October 2014.
In addition to this my main responsibilities included:
- Organizing and creatively styling all studio photo-shoots
- Attending seasonal product meetings and selecting stock for the website
- Uploading products onto the website and creating SEO copy content
- Re-merchandising the website frequently
- Building brand identity and increasing customer following by monitoring and creating content for social media channels, Facebook, Twitter, Instagram and Pinterest. Using Hootsuite software where necessary to schedule posts accordingly
- Attending PR events to build up brand awareness and establish relationships with bloggers, minor celebrities and other collaborative brands
- Visiting UK production factories to select and order stock
- Retouching and editing images for the website
- Processing customer orders
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Skills
- Fashion
- Digital Media
- Marketing PR
- Customer Services
- Design
- Email Marketing
- Internet Marketing
- Problem Solving
- Social Media Marketing
- Web Content
- Office
- Photoshop
- Powerpoint
- Word
- Digital Production
- Textile Design
- Project Management