About me
Emily started her career working in Financial Services. However, whilst blogging as a creative outlet she recognized the opportunity for bloggers and influencers to collaborate with brands. In early 2016 Emily turned her passion into a career in Influencer Marketing and joined Takumi - one of the UK’s first influencer platforms.
After leaving Takumi Emily worked with influencer & content marketplace TRIBE to help launch first their UK operation and then spearheaded their US Operation in New York, leading partnerships with agencies and brands such as P&G, Unilever, WPP, Nestle, Diageo and more. Upon her return to the UK, she joined MediaCom as Head of Influencer Marketing, one of the agency's fastest-growing divisions within content marketing.
Her role is to lead the Influencer Marketing division for both UK & Worldwide clients such as Coca Cola, Mars, LVMH, Sky and many more.
Projects credited in
- Fanta - Twisted CarnivalWorking closely with MediaCom, the Mill+ team led by Noel Drew and Adam Parry created this incredible immersive experience for Fanta. The challenge given to the Mill+ team was to help create a truly memorable and scary immersive experience for a fright-loving teen audience. The team designed a fully interactive theatrical show engineered to be transported to multiple locations across the UK. Actors set up the narrative for the experience, guiding visitors around a carefully designed and curated
Work history
Head of Influencer MarketingMediaCom
London, United KingdomFull Time