My name's Emma and I'm a Marketing and Music Product Manager with 14 years in the creative industries. Leading marketing campaigns and video strategy across editorial, online and long-form at Universal Music, Abbey Road Studios and BBC Studios. Overseeing all creative and commercial aspects for a range of projects. Known for having a strong creative, design ethos and a deep understanding of digital audiences. Brands and artists I've worked with include; U2, Kylie, Channel 4, Sigur Rós, Robbie Williams, Ubisoft, Playstation, Edinburgh International Festival, Warner Music, Barbican, Southbank Centre, National Youth Orchestra of Great Britain.Locked Pro Plan feature
Working within Demon Music producing a range of vinyl reissues and compilations. Highlights include: UK Top 10 Belinda Carlisle Gold, Trax vinyl comp, Barbara Lynn vinyl comp, Groove Armada 4 CD boxset
- Producer: Island Songs, film by Ólafur Arnalds and Baldvin Z - Campaigns for priority album releases: Cecilia Bartoli, Dolce Duello album and Sheku Kanneh-Mason - Website and social media tools: Pavarotti 10
Was poached to become a key member on a tech start-up project for the world's largest record label. Responsible for creating and implementing the video strategy. Overseeing every aspect from inception to activation (strategy, creative, production, post, seeding). Promoted from Head of Production and Producer.
Working at Metropolis Studios (Europe's biggest recording studio) ; answering client briefs and producing music video product and iTunes LPs. Working at Maverick Media, an award winning video game creative agency; answering client briefs and producing game trailers on very tight deadlines.
As the only production person within the Strategic Sales team, I was creating the on-air Channel branded TV spots and online microsites. The team was responsible for creating innovative cross-platform advertising solutions for the Channel 4 family of stations. Achievements include: Profit of over £1 million in the year through several successful on-air campaigns, in a team of two. Establishing relationships with and producing campaigns for brands such as Nike, Adidas, Universal Studios, Pepsi-co; from initial pitch to sign-off and scheduling.
Learning from the best in the industry on the entire production process of audio and video projects for high profile artists. Each project was delivered to the highest creative and technical standards to maintain the Studios world-class reputation. Achievements include: - Successfully delivered DVDs and interactive projects for U2 Popmart (nominated Best British C&D award), Sigur Ros (winner BVA, Best Authored DVD), Robbie Williams (nominated, BVA awards). Other artists include Paul McCartney, Apple Inc, and Kylie. - Selected from over 160 applicants to join 11 other individuals in EMI Aspire, one-year management course with the aim of internal promotion. Projects included a research presentation to EMI Board of Directors and mentorship by EMI CFO.
Includes one year at BMG Records with dissertation focused on digital music