Projects
- Rachel Stevens x The Voice of Ireland Role: Artist Management Representative and PR Executive Client: Rachel Stevens Building strategic relationships with producers and The Voice of Ireland teams to create an authentic partnership between the brand (The Voice of Ireland) and Rachel Stevens, securing the client a role as a coach on the final 2 series of the show. Role included managing the entire RS x VOI campaign. From day to day talent management to the overseeing of all pre-recorded and live TV activity as well as maximising and securing further opportunities for promotional activity around the partnership including: - Front cover photoshoots - TV appearances - Radio interviews - Media interviews (print and online) - Overseeing all styling and photoshoots - Overseeing all external comms - Day to day management of talent - Liaising between client and The Voice of Ireland producers/ talent liaison team - Managing relationships between talent and Exec Producers/PRs/brand management representatives
Work history
Brand Partnerships ExecutiveBritish Fashion Council
London, United KingdomFull Time
• Management of 15 clients and their sponsorship/partnership activity. Clients include, Maybelline New York, TONI&GUY, Mercedes-Benz, London Evening Standard, MAC, British GQ, Superdry, Radisson Edwardian Hotels and Unilever (Verve) working across London Fashion Week, London Fashion Week Festival, London Fashion Week Men’s, The Fashion Awards and GQ/BFC Designer Menswear Fund
• Project management of all department sponsors and their brand activation at London Fashion Week Festival and GQ/BFC Designer Menswear Fund
• Responsible for proposing, planning and delivering impactful, bespoke brand partnership strategies for new business clients and existing partners each season
• Developing and managing collaborations between high-profile designers and BFC partners/sponsors
• Developing and supporting client marketing and PR strategies in relation to BFC events
• Responsible for delivering and fulfilling contractual obligations and for identifying additional commercial opportunities
• Responsible for securing, drafting, renewing and executing new and existing contracts across BFC portfolio
• Establishing strong personal relationships with clients in senior positions including Directors and Heads of Department
• Supporting management of the BFC’s trademark and IP portfolio, expanding current trademarks and resolving infringements
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Management RepresentativeFascination Management
- London, United KingdomFull Time
Working across Fascination Management roster
Roster included: Mollie King, All Saints, Frankie Bridge, Patsy Kensit
Activities undertaken as for Monsta
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Skills
- Client Management
- Brand Management
- Communication
- Celebrity Liaison
- Celebrity Management
- Lifestyle
- Fashion Marketing
- Public Relations
- Brand Partnerships
- Commercial Partnerships
Education
2:1 Degree in BA (Hons) Fashion Public RelationsUniversity of The Arts London (UAL)
- London, United Kingdom
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A Level, AS Level, GCSEThe Grange School, Hartford
- United Kingdom
A-level: 1xA*, 2xA, 1xB.
AS- level: 4xA, 1xB
GCSE: 1xA*, 7xA, 1xB