Emma MacNay

Emma MacNay

creative producer specialised in culture-led brand, content, creative & experiencesUnited Kingdom
+ Info

18

Connections
Pip Jamieson
Felix Morgan
Mary Raftopoulos
Emma MacNay

Emma MacNay

creative producer specialised in culture-led brand, content, creative & experiencesUnited Kingdom
About me
Driven by people, inspired by purpose — I’m drawn to projects with authenticity at their core. My skills lie in bringing a vision alive, nurturing partnerships and identifying opportunities that spark conversation and deliver results. With 6 years in creative comms/marketing and production, I’m a big picture person with a creative flair for driving awareness and landing a message. ✓ experienced in brand, content, partnership + event management ✓ love to work with social impact creatives and entrepreneurs ✓ interested in purpose-driven and conscious projects
Projects
  • With The Water @ We Out Here Festival 2021
    With The Water @ We Out Here Festival 2021SOUL CAP X Swim Dem Crew collaborate for a screening of three short films surrounding the mental health benefits of swimming, followed by a group swim at We Out Here Festival 2021
  • BURN Residency 2017
    BURN Residency 2017
Work history
    F
    F
    creative producer (brand content & partnerships)Faith in Nature
    United KingdomFull Time
    Faith In Nature is a nature-first beauty brand. My role is to identify strategically sound & creatively inspiring ways to improve the cultural relevance of the brand and connect more deeply with their audience. This includes; campaign planning, implementing meaningful partnerships, brand led PR & content management. 

Internally, I align the brand content and design with key messaging & ensure every in-house element and partner requirement is covered.
    S
    S
    brand managerSoul Cap
     - United KingdomFreelance
    soulcap.com SOUL CAP is a swim brand on a mission to make the water more inclusive. I led and managed the brand's content strategy, asset creation & management, partnerships, collaborations, events (such as festival sessions & pop up stores), casting, shoots and PR.

 - Increased engagement & achieved significant audience growth 
 - Improved brand visibility through SEO driven website development, content & secured features in leading publications, such as VOGUE, Allure, Bustle, Quartz, Women’s Health & Refinery29 
- Created and managed effective partnerships with brand ambassadors, athletes, swim clubs and charities aligned with the brand’s mission
+ Show more
Skills
  • Event Management
  • Project Co-ordination
  • Event Design
  • Event Logistics
  • Brand Engagement
  • Brand Marketing
  • Customer Acquisition
  • Delegate Management
  • Client Management
  • Time Management
Education
    Leeds Beckett University logo
    Leeds Beckett University logo
    2:1 Bachelor of Arts with Honours degree in Event ManagementLeeds Beckett University
     - Leeds, United Kingdom
    Assessment Modules: Event Design, Event Innovation, Experiential Marketing, Financial Appraisal, Professional & Personal Development, Consumer Behaviour, Project & Risk Management, Research Methods, Future Development of Events, Sponsorship in Events, Strategy & Marketing, Venues & Resource Management Dissertation Project: Digitizing Experiences: The role of digital technologies within brand activation