Work history
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CopywriterThe Fashion & Design Club
- London, United KingdomFreelance
Researching, planning, writing, and proof-reading several weekly blog posts for the website.
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Social Media and Content WriterThird Sector International
- Seville, SpainInternship
Copywriting, proofing and scheduling weekly blog posts for the website in WordPress.
Producing and shooting marketing content for the blog, social media, and video.
Writing and scheduling social media posts across Facebook, Instagram, and Twitter.
Managing the Instagram page to increase engagement and brand equity including shooting and editing photos demonstrating strong visual design skills. Worked on community development by introducing the use of ‘stories’ to interact with customers and responding to comments and posts.
Developing and implementing social media strategy.
Regularly reviewing the performance of content and creating analytics reports.
Improving SEO performance through keyword research and website performance.
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Skills
- Market Research
- Social Media
- Copywriting
- Project Management
- Creativity
- Communication
- Digital Marketing
- Influencer Engagement
- Marketing
- Marketing Strategy
Education
Marketing BA (HONS)De Montfort University
- Leicester, United Kingdom
First Class Degree with Honors. Completed modules in Social Media, Digital Marketing, Brand Management, Marketing Research, Advertising, Customer Management, Retail Marketing, International Marketing. Final year dissertation explored 'The Authenticity of Social Media Influencers'.