About me
I am a creative and challenge driven Social Media Manager with 5+ years professional experience. My experience in managing B2B and B2C social channels for startup and scale-up companies has helped me increase brand awareness, grow communities and ensure customer satisfaction. I enjoy being part of an open-minded, collaborative and knowledge-sharing team.
Projects
Projects credited in
- How (And Why) ebook seriesAsk 'How' and you'll get a method. Ask 'Why' and you'll find reasons and circumstances. To overcome business challenges, you need both. That's why I launched Perkbox's 'Why (And How)' series, addressing the most common pain points that come with HR and business leadership, and demonstrating how to fix them with our platform.
Work history
Social Media ManagerPerkbox
London, United KingdomFull Time
- Leading global organic social media strategy and content across UK, France and Australia - creating global guidelines, training and supporting local social media teams as well as executing frequent quality controls, which resulted in winning the ‘B2B Marketing Team of the Year 2019’ award.
- Responsible for community management of 150,000+ users across various channels.
- Experience in campaign conceptualisation and art direction, design briefing and copy writing - examples: #WorkplaceCultureWeek and #NewWorkingWorld
- Ensuring and elevating content to best in class standard with A/B testing and competitor research, with the help of market trends.
- Social listening - analysing customer interaction and feedback across various touch points. Also responsible for setup and monthly reporting.
- Working with other teams to ensure consistent messaging and educate on best practices to meet social KPIs.
- Initiating and executing process improvements to allow for efficient social media support for other teams and transparent campaign tracking.
- Managing a small team of marketing interns and customer service experts to help the brand achieve excellent communications with customers.