Projects credited in
- Gaviscon - Go OnGaviscon goes on tour with pH neutral street food activation Heartburn and indigestion relief brand Gaviscon is going on tour this summer – in a campaign aimed at young millennials. Despite heartburn symptoms being first felt on average at 23, 20-25-year-olds rarely acknowledge the problem, let alone embrace a serious solution; instead, they try their best to keep going, determined that heartburn won’t ruin their fun. They spend the majority of their disposable income over the summer and they ar9
- Rekorderlig - Welcome to Rekorder-landRekorderlig Cider rolls out Botanicals range as it debuts new creative platform: Rekorder-land Rekorderlig, Molson Coors’ Swedish cider brand, has today unveiled the first advertising campaign for its new Botanicals range. Timed to coincide with the launch of the new products into Tesco stores, it marks the first work from creative agency Havas London since it won the brand’s advertising account last year. This new, premium range – which is also available via a number of online retailers – combi3
- Optrex - Screen EyesOptrex brings ‘Screen eyes’ into focus in new Havas campaign -Eye care brand debuts spot from Black Mirror director Owen Harris- Are you reading this on a laptop, tablet or mobile? If so, there’s a good chance you may have Screen Eyes: the focus of a new campaign from RB eye care brand Optrex. While technology, lifestyle and habits have evolved dramatically over the past 15 years, our bodies have not kept pace – and modern life is taking its toll on our eyes. Screen Eyes is that uncomfortable,2
- Mayor of London | London Needs You Alive The Mayor of London rises above scare and shock tactics with an influencer-led strategy to tackle knife crime in the capital. The first work from Abbott Mead Vickers BBDO since winning the anti-knife crime brief targets 13- to 16-year-old Londoners and asks them to tell their friends and family via social media why London needs them alive and why they shouldn’t carry a knife. Some of London’s most influential young artists, from grime and rap stars to poets and bloggers, have joined Mayor Sadi15
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